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Creating a Successful Capital Campaign
Welcoming-Inspiring-Transforming Moving Forward Prepared by Richard W. Felton Matthew Five Sixteen
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Three Steps to a Successful Capital Campaign
Communications/Discernment Study Campaign
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Discernment Prayer (throughout the process) Visioning Communication
Planning Budgeting Involvement
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Study Analyze current congregational giving Feasibility Study
Analysis and Recommendations
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The Campaign Identify Major Gift Prospects Identify Solicitors
Train Solicitors Assign Solicitors to Prospects Make the Asks Widen campaign to include all members More Solicitations Celebrate Victory
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How We Work With You Facilitate and Guide Communications and Discernment Process Conduct Study, Analyze Results, Propose Recommendations Direct Campaign
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Discernment 12-16 weeks Study 8-12 weeks Campaign 24-30 weeks
Timeline Discernment weeks Study weeks Campaign weeks
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