1. BetterInvesting’s Online Tools CoreSSG Tutorial
Presenter Name
Presenter Title
BetterInvesting – Presenter Chapter
July 27, 2016

2. Disclaimer
The information in this presentation is for educational purposes only and is not intended to be a recommendation to purchase or sell any of the stocks, mutual funds, or other securities that may be referenced. The securities of companies referenced or featured in the seminar materials are for illustrative purposes only and are not to be considered endorsed or recommended for purchase or sale by BetterInvestingTM National Association of Investors Corporation (“BI”). The views expressed are those of the instructors, commentators, guests and participants, as the case may be, and do not necessarily represent those of BetterInvestingTM. Investors should conduct their own review and analysis of any company of interest before making an investment decision.
Securities discussed may be held by the instructors in their own personal portfolios or in those of their clients. BI presenters and volunteers are held to a strict code of conduct that precludes benefiting financially from educational presentations or public activities via any BetterInvesting programs, events and/or educational sessions in which they participate. Any violation is strictly prohibited and should be reported to the CEO of BetterInvesting or the Director of Chapter Relations.
This presentation may contain images of websites and products or services not endorsed by BetterInvesting. The presenter is not endorsing or promoting the use of these websites, products or services.
This session is being recorded for future use.

3. Today’s Presentation
A demonstration of the CoreSSG online app to do the following…
Complete an SSG
Save an SSG
Share an SSG
Update an SSG

4. CoreSSG Quick Start Guide
What's New in Tools
CoreSSG Quick Start Guide
Step-by-step guide to navigating the CoreSSG online app
Available on the Help & Information Tab

5. BetterInvesting Core Membership
What's New in Tools
BetterInvesting Core Membership
Stock Comparison Guide
Company Research
Self-Paced Classes
Online, Web-based
Integrated
Stock Data 5

6. CoreSSG, SSGPlus Access
This is a screenshot from our member home page. The links to the online tools here are up in the green box in the upper right hand corner
Enter a ticker into the box under Stock Selection Guide and click ‘GO’

7. CoreSSG
First view of the tool when you open a company

8. Graphical display of data Tabular display of data
Menu
Navigation 1 2 3 4 5
Next, Back buttons
SSG Basics
Identify various areas of the page. These areas are similar on all CoreSSG pages.
Graphical display of data
Legend
Tabular display of data

9. Quick Access to Company Information
Mouse over company name to get more information about the company
Industry
Sector
Short description
FY end date
Price date
Mouse over company title bar to view pop-up
New feature in both Core and Plus

10. Review Historical Sales Hover over data point to see value
Evaluate if a growth company
Evaluate if a quality growth company
Growth trend line
CoreSSG Tutorial

11. Review Historical Sales
Annual data (closed circles)
Review Historical Sales
Evaluate if a growth company
Evaluate if a quality growth company
Quarterly data (open circles)
Annual data table
Quarterly data table

12. Data removed from graph
Outliers
Data removed from graph
Crossed out data
Recalculated growth rate
Click on year label on graph to remove year as an ‘outlier’
CoreSSG Tutorial

13. Show industry average also
Peers
Show industry average also
Click on peers in legend to display peer data on the graph
CoreSSG Tutorial

14. Peers Peers are automatically selected using the following rules:
In the same industry as the ‘company under study’
Of the same size category (S, M, L) as the ‘company under study’
Top three as ranked by 10 year EPS growth rate
CoreSSG Tutorial

15. Enter new tickers and then click on ‘Update Study’.
Change Peers
Enter new tickers and then click on ‘Update Study’.
Peer choices are saved with the study.
Click on ‘Change Peers’ button to change the peers to your own selection

16. Review Historical Earnings Per Share
Click on ‘Next’ to go to the next step
Review Historical Earnings
Evaluate if a growth company
Evaluate if a quality growth company
Steady, consistent earnings growth
Outliers, peers work the same on every screen
Or click on the tab
CoreSSG Tutorial

17. Review Historical Earnings Per Share Check and compare against peers
Evaluate if a growth company
Evaluate if a quality growth company
Steady, consistent earnings growth
Outliers, peers work the same on every screen
Review key concepts
Check and compare against peers
CoreSSG Tutorial

18. Historical Sales, Earnings, Stock Price Review
Hi/low prices for each year
A company most suited for analysis using the SSG will demonstrate the concept of ‘up, straight and parallel’ here.
52 week hi/low with current price
Earnings
CoreSSG Tutorial

19. Evaluate Management Tabs
%Pre-Tax Profit on Sales
% Earned on Equity (Return on Equity)
Total Debt
% Debt to Capital

20. % Pre-Tax Profit on Sales Mouse over open circle to see quarterly data
How much profit is the company making on every dollar of sales?
Looking for a pretty steady line.
If you see jagged lines, check the scale!
Check against peers
Outliers work here also – average is recalculated

21. % Earned on Equity Look to the education panel
% of money that the company as a percentage of the worth of the company
Looking for a steady line or upward line.
If you see jagged lines, check the scale!
Ideally look for a company in the mid-teens and above
Check against peers and industry average
Outliers work here also – average is recalculated

22. Total Debt Debt presented as a dollar value – in millions of dollars
Look for big changes and investigate why they took on debt
Compare against competitors to see if they are generally taking on more debt
This step is less valuable as compared to %Debt to Capital

23. Mouse over open circle to see quarterly data
% Debt to Capital
Mouse over open circle to see quarterly data
Debt as a percentage of the total capitalization of the company
‘Rule of thumb’ is want less than 33% but really need to compare against others in the same industry

24. Fundamental Review Before moving forward to making forecasts:
Is this a growth company?
Is this a quality company?
CoreSSG Tutorial

25. Research links to research company growth drivers
Forecast Sales
Research links to research company growth drivers
Analyst consensus sales forecast (2 years)
Analyst sales forecast (2 years)
Forecast sales to establish a baseline for forecasting earnings
Reference these when making a forecast:
Historical growth
Analyst estimate
Research into the company including the company website – all available from the research tab
Graph expanded by 5 years

26. Enter the sales forecast number here
Forecast Sales
Enter the sales forecast number here
Forecast sales to establish a baseline for forecasting earnings
Reference these when making a forecast:
Historical growth
Analyst estimate
Research into the company including the company website – all available from the research tab
Click on ‘Update Study’ to save the forecast

27. Change your projection start point here
Forecast Sales
Change your projection start point here
Projection line start point can be changed by clicking on the radio button
‘Quarter’ will give you the full 5 year outlook into the future
‘Annual’ is usually more conservative
‘Trend’ can be used for cyclical companies
Use Preferences

28. Projection Start Point Default
Use ‘Preferences’ to set your default projection start point
Choose and click ‘Save’
CoreSSG Tutorial

29. Research links to research company growth & other analyst estimates
Forecast Earnings
Research links to research company growth & other analyst estimates
Analyst forecast
Analyst consensus EPS forecast (3-5 years)
Forecast EPS
Reference these when making a forecast:
Historical growth
Analyst estimate
Research into the company including the company website – all available from the research tab

30. Dotted line represents user forecast
Forecast Earnings
Dotted line represents user forecast
Enter the EPS forecast number here
Click on ‘Update Study’ to save the forecast

31. Projected EPS value is used in High Price calculation
Forecast Earnings
Projected EPS value is used in High Price calculation

32. Assess Risk and Reward Tabs
Forecast High Price
Forecast Low Price
Assess Stock Price
Determine Potential Gain vs. Loss

33. Forecast High Price Historical High PE’s Last 5 year average
Look for trends – especially trends in more recent years
Review the 5 year average
Last 5 year average

34. Forecast High Price Compare to peer P/E’s Peer data available
Look for trends – especially trends in more recent years
Review the 5 year average
Compare to peers
Peer data available

35. Enter the forecast High P/E number here
Forecast High Price
P/E reference values: 5 Year Average High P/E 5 Year Average P/E Current P/E
Enter the forecast High P/E number here
Forecasting average high P/E – not ultimate high P/E
High price is calculated from High P/E forecast X High EPS forecast
Click on ‘Update Study’ to save the forecast
High price = High P/E X High EPS

36. Forecast High Price
Double click on P/E reference values to enter them directly into the forecast box.
Forecasting average high P/E – not ultimate high P/E
High price is calculated from High P/E forecast X High EPS forecast

37. Forecast Low Price Historical Low PE’s Last 5 year average
Look for trends – especially trends in more recent years
Review the 5 year average
Historical Low PE’s
Last 5 year average

38. Forecast Low Price Compare to peer P/E’s Peer data available
Look for trends – especially trends in more recent years
Review the 5 year average
Compare to peers
Compare to peer P/E’s
Peer data available

39. Enter the forecast Low P/E number here
Forecast Low Price
P/E reference values: 5 Year Average Low P/E 5 Year Average P/E Current P/E
Enter the forecast Low P/E number here
Forecasting average low P/E – not ultimate low P/E
Low price is typically from Low P/E forecast X Low EPS forecast
Update low EPS with Last 4 Qtr EPS
Low price = Low P/E X Low EPS
Click on ‘Update Study’ to save the forecast

40. Can enter a low stock price directly
Forecast Low Price
Can enter a low stock price directly
Review the recent market low price as a reference
Forecasting average low P/E – not ultimate low P/E
Low price is typically from Low P/E forecast X Low EPS forecast

41. Upside reward vs. downside risk
Potential Gain vs Loss
Upside reward vs. downside risk
Typically looking for a 3 to 1 or greater upside/downside ratio.

42. Price range separated into Buy/Hold/Sell zones
Forecast Low Price
Calculated High Price
Price range separated into Buy/Hold/Sell zones
Current Price
Calculated Low Price

43. Determine 5 year potential return
Graph of payout ratio
Review trends and adjust payout ratio if necessary.
Enter payout forecast
Click Update Study

44. Determine 5 year potential return
Price appreciation
Future Yield
Total Return

45. Yellow message - study not saved Click to save the study
Save Study
Yellow message - study not saved Click to save the study
Click to Save Study
Edit study name if necessary Click ‘Save’ to save study

46. Click ‘Generate PDF’ to create a PDF of the SSG to save or print
Print SSG
Print SSG
Click ‘Generate PDF’ to create a PDF of the SSG to save or print

47. Share Your SSG – New Options
New feature in both Core and Plus

48. Share Your SSG – New Options
Copy of Online Study
Export ITK format
New feature in both Core and Plus

49. Online SSG Sharing
Recipient receives an and clicks the link to copy the study to their account

50. Share Your SSG – Address Book
Click to see a list of BI club members
Save a list of frequent recipients

51. New feature in both Core and Plus
Club Member List
New feature in both Core and Plus

52. Quick Navigation Added to Core
Click
Enter a new ticker or select from all saved SSGs

53. Refresh/update study data
Refresh Study Data
Refresh/update study data

54. Refresh Study Data
Update Prices Only

55. Open a Saved Study Enter a new ticker and click on ‘New Study’
Click on the ‘My Studies’ tab
Mouse over an existing study and click to open

56. Online Tools Tutorial Webinars Links to FAQs and Feature Requests
Help and Information
Online Tools Tutorial Webinars
Quick Start Guides
Reference Materials
Links to FAQs and Feature Requests

57. Link in Help and Info Tab
User Feature Requests
Link in Help and Info Tab

58. FAQ Site for Common Questions
Link in Help and Info Tab

59. Questions or Comments? BetterInvesting Member Services 877-275-6242