1. November 23, 2016 Trinidad Hilton 8.30am
Developing the Export Readiness of Trinidad & Tobago Enterprises for the EU Market FIT 4 EUROPE “Increasing trade with the European union”
PROJECT CONTEXT
2year prog, execute in 11 months
November 23, 2016
Trinidad Hilton
8.30am

2. Presentation Outline Background, Objectives & Scope Sectors
Fit 4 Europe Companies
Capacity Building Agenda
Other Development Activities
F4E – What’s Different?

3. Background Funding Trade Agreement Previous Projects
10th European Development Fund
CARIFORUM EPA Standby Facility for Capacity Building
Funding
CARIFORUM–EU Economic Partnership Agreement
Trade Agreement
BDC-exporTT/CDE – Capacity Development
exporTT/Cartfund – FCOR Market Development
Previous Projects
Proposal p4), signed in 2008 with the intention of stimulating growth in the export of goods and services of the region. Unfortunately, implementation of this Agreement has been slow.
3rd meeting eu-Cariforum Joint council, Jul15 – The Meeting noted that CARIFORUM States had not yet been able to fully convert the market access offered by the EPA into meaningful market presence. Furthermore, the Meeting expressed concern that, with some exceptions, the EPA has not yet had the anticipated impact on overall trade between CARIFORUM and the EU. CARIFORUM States acknowledged the support which the EU has provided for EPA implementation under the 10th European Development Fund.
P4 proposal), P4 have executed a number of projects in the European Union (EU) with a view to improving capacity building and export readiness to the region.
is intended to continue building on this work completed by offering sensitization to market requirements, capacity building, some companies will be guided through market penetration into the selected EU markets.
Mission to EU
exporTT – CDE Project (2011)– Food & Bev – Market Research (UK, Germany; Netherlands; Sweden) Food Safety Gap Analysis & Export Plans. No funds available for Phase II – food safety implementation & promotional activities
Chamber – (2012) Trade mission to Germany, Netherlands, UK. ICT (5), food/bev (2), construction (2).
TTCSI – (2012)Trade Mission (5) - France, Germany, Malta, The Netherlands, UK. 3 architects; 3 engineers; 3 entertainers
exporTT – Cartfund/FCOR ( ) – Market Development - multisectoral (Food/Bev; Cleaning Chemicals; Printing/Packaging; Wood Products; Creative Ind)

4. Objectives/Scope Technical assistance to improve export-readiness
Gender responsive inclusive of MSMEs & rural-based firms
26 Goods/Services firms with export potential
16 - Tier 1; 10 - Tier 2&3)
Gap analysis & customized development plans
Market research; capacity building; trade missions
Capacity building of exporTT staff
Share lessons learnt; Mentorship programme
Technical assistance to improve the export-readiness of firms for EU markets.
 Capacity building of exporTT staff to provide trade support services that are gender responsive and private sector inclusive
 Identify 26 goods/services enterprises with export potential (16 Tier 1 & 10 Tier 2&3)  
Conduct research on 3 EU markets
Prepare, implement and monitor export and capacity-building plans for Tier 2 and 3 firms to meet market requirements
Execute 2 market penetration missions (goods/services) to 3 EU markets (for Tier 1 firms);
Share EU market experiences with national/regional stakeholders; Develop mentoring programme for Tier 2/3 firms.
30%: Women led/Rural
United Nations Beijing Platform for Action which was signed by Member Countries in 1995.  Two (2) of the strategic objectives are to (F2): “facilitate women’s equal access to resources, employment, markets and trade” and (F3): “provide business services, training and access to markets, information and technology, particularly to low-income women.” - Over 50% of households are headed by women. In every region of the world women spend twice as much time as men on unpaid domestic responsibilities and invest more in their children’s health and education.  Increasing the economic benefit to women, ie increase the disposable income available to women will lead to better health and educational attainment of children, greater productivity as adults and by extension, future poverty reduction and contribution to human and economic development;

5. Sectors Goods Services Food & Beverage Personal Care Products
Digital Production
Culture (Fashion, Music, Film)
Food & Beverage
Personal Care Products
Misc Manufacturing
Construction Materials
Goods
Services
Business Development Organisations
Mission to EU
exporTT – CDE Project (2011)– Food & Bev – Market Research (UK, Germany; Netherlands; Sweden) Food Safety Gap Analysis & Export Plans. No funds available for Phase II – food safety implementation & promotional activities
Chamber – (2012) Trade mission to Germany, Netherlands, UK. ICT (5), food/bev (2), construction (2).
TTCSI – (2012)Trade Mission (5) - France, Germany, Malta, The Netherlands, UK. 3 architects; 3 engineers; 3 entertainers
exporTT – Cartfund/FCOR ( ) – Market Development (Food/Bev; Cleaning Chemicals; Printing/Packaging; Wood Products)
MRAs
ICT: animation; software dev; dbase mgmt.
UK/Neth: non-energy – after food/bev articles of wood; tiles; (cosmetics)
France: as above incl Plastic pkg

6. * The F4E Companies Blossom Accessories Bene Caribe
Chief Brand Products
Flavour Me Rite
Full Circle Animation
Herbarium
Honamic Designs
Indigisounds
K C Confectionery
Koko Karibi
Zaveza
Kaj Designs

7. The F4E Companies Lab 206 Lisa See Tai Millhouse National Canners
National Flour Mills
NV Marketing
Red Fire Innovation
Sew Lisa
Smart Foods
S M Jaleel
Trinidad Aggregate Products
Trinidad Chocolate Factory
YTEPP
Export Centre
Export Centre & YTEPP – for youth empowerment and knowledge transfer
2 Tobago micro entrepreneurs
YTEPP – 2 micro - (Shoe Lab; House of Aryion Steelpans Plus)

8. Capacity Building Agenda
Export Basics
Identifying & Assessing Export Markets
Process & Product Standardisation
Export Planning
Export Pricing
Market Research Findings
Packaging & Labelling
Overview of EPA & Implications
Doing Business in EU
*Quality Garments & Int'l Standards - FashionTT
*Services Go Global (Fashion) - TTCSI
Advanced Communications
E-Commerce
External providers
*FashionTT
*TTCSI
*Facilitator: Export Support Network

9. Other Development Activities
Project Launch
One-one consultations (3)
Market Research Mission
Goods Mission Briefing
Goods Trade Mission
Fit4Europe Online
Facilitators’ Briefing
F4E Help Desk (2to5)
Services Mission Briefing
Services Trade Mission
Factory Visit
Close-off Seminar
Coaching & Mentoring
External providers
*FashionTT
*TTCSI
Coaching/Mentoring (help desk to advice & guide; peer to peer [mission; Jaleel visit; kc/anim presentation] including on mission) –
recommend to TCFL – focus on UK only and meet like firms
Jaleel – through consultant network link to Royal Sens (EU largest label firm) & Invest in Lyon to assist with execution of EU strategy
MISSION - The consultant has used the goods and (currently) services missions to provide one 2 one mentoring and collective peer 2 peer mentoring through daily, intensive debriefings; this form of mutual support was a defining character of the goods mission and is proving a big hit with the services. Please note that this is capacity building in action ... And making a difference

10. F4E: What’s Different? Goods and Services Gender Responsive
Development of MSME’s Firms
Co-creation
Matchmaking Model
Exporter to Exporter Site Visits
Capacity Building Programme
1+1 =3
Time to market
Risk management
Co-design and production
Co-distribution and marketing
Co-research and development
International co-operation