1. Unit 2 Business Development GCSE Business Studies
BUSINESS PLAN
Unit 2 Business Development
GCSE Business Studies

2. Reasons for Developing a Business Plan
To show the bank
To show shareholders
To show other potential investors
To ensure proper planning
To monitor actual performance against forecast performance
To keep a check on spending i.e. financial section of plan
To ensure aims are being met

3. Components of a Business Plan
Introduction to proposed business
Business name and address
Business idea description
Product benefits
The Business and its Objectives
Details of the business
Strengths of the business
How the business has been funded
Legal status of the business
Any awards achieved
Goals and objectives
Mission statement
Personal details of the owner

4. Components of a Business Plan
Resources Plan
People involved
Premises
Equipment
Raw materials
Working capital required
Marketing and Marketing Mix
Details of customers
Details of competitors
Projected demand
Product development opportunities
Pricing
Promotion
Place (distribution)

5. Components of a Business Plan
Production Plan (only in manufacturing)
Production process
How premises, machinery will be used
Health and safety requirements
Financial Plan
Break-even analysis
Cash flow forecast
Capital invested
Details of loans/mortgages
Trading, profit and loss accounts (projected or recent)
Appendices
Market research materials
CVs for owners/staff
Photographs/drawings
Copies of legal documents

6. Relevant Websites www.nibusinessinfo.co.uk www.investni.com