1. Businessman vs. Businesswoman
HIM HER
Aggressive Pushy
Good on details Picky
Follows through Doesn’t know when to quit
Stands firm Hard
His judgments Her prejudices
Man of the world Has been around
Not afraid to say what’s on his mind Mouthy
Exercises authority diligently Power mad
Closed mouthed Secretive
Climbed the ladder of success Slept her way to the top
From “How to Tell a Businessman from a Businesswoman,” Graduate School of management, UCLA, The Balloon XXII, (6). Cited in: Fromkin & Rodman. (1998). An Introduction to Language, 6th edition. Forth Worth: Harcourt Brace College Publishers, p. 434.

2. Pig Latin (ig-pay atin-Lay)
tall all-tay
hurry urry-hay

3. Cockney Rhyming Slang apples and pears stairs trouble and strife wife
mince pies eyes
take a butcher’s take a look
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4. Language Changes Depending on Social Context
Where talk takes place (Physical setting)
Who you talk to (Interlocutors)
What you talk about (Register)
Medium used
Level of formality (Style)

5. Social Context Factors
 Social background
 Ethnic group
 Gender
 Age
 Educational background
 Formality

6. Differences in Language
 Different languages
 Different dialects (AAE)
 Lingua Franca
 Pidgins and Creoles
 Styles
 Slang
 Jargon and Argot (Register)
 Taboo words
 Euphemisms