1. Broughton Park RFC Recovery Plan Discussion
Led by: Jim Rochford Club Treasurer
19th Dec 2016

2. We are all in this together, it’s our club.
Regardless of what we discover here tonight, we must understand and truly believe that everyone at Broughton Park is doing the best job he or she can, given what we know, accepting his or her skills and abilities, the resources available and the situation at hand”

3. The Financial Problem To Be Solved
Devolution of Health and Social Care to Manchester.
No More Mental Health, NHS or Social Care Training and meetings
Room Hire:
Year
Income £37K £28.5K £18K £10K ??<£5K
Revenue Loss on Room Hire for 2017 approaching £32K from 2013 position

4. What is the problem? Loss of income/Core
Room Hire £32K fall over 4 years
5 a side Flat
Pitch Hire Weather dependant and more demand from club
No direct sponsorship to Club
Non Playing Membership in decline
Current membership fees structure does not even cover maintenance costs of pitches
Loss of Income/Non Core business
Car Park. £14K
Sportsmans dinner £12K.
Membership growth is flat or in decline in the senior club
Volunteers
we need more!
with the necessary skill sets, time and means to make a meaningful impact.

5. Sense check Our Vision for Broughton Park RFC?
How are we performing against this Vision?
What activities do we need to be world class at? (Strategy).
How are we going to do this? (Execution).

6. What is our product? We are a Rugby Club!!
Broughton Park RFU is an ‘Experience’
To play to win but to play to enjoy, our success is measured, not from how many trophies we win, but by how much each and every player improves and enjoys playing.
To aspire to be the very best rugby club we can be
To play as one Club and to foster team spirit across ALL teams
To foster an environment based on friendship, trust, transparency and respect
To promote equal access and opportunity for all.
To provide the very highest standards of coaching and support that we can, by ensuring coaches are given full access to coaching, first aid and safeguarding courses.

7. Our revenue model
Our Clubhouse and facilities have been developed debt free.
Commercial use of the building and our facilities, 5 a side, pitches and car parking would offset building, ground, rent, and playing expenses.
Took Bar in House to create a better club environment and optimize profits.
Have a full time Operations Manager and part time support to execute and deliver plan.

8. Recovery Plan We need to stabilise the business/ The Club
Our Room Hire business has failed. Daytime Monday –Friday
Sponsorship in senior and junior club needs leadership, direction and delivery.
Our 5 aside business is small with increasing competition Monday-Thursday evenings
Our pitch hire business is weather dependent and restricted by needs of the club.
Our Bar needs more senior members to grow and offer a better experience
Our Mini’s and Juniors are on a growth path but little contribution to Club overhead
We now have a Ladies Rugby Team
Houghend as a whole is in a development phase could we become a home to other clubs
GAA, Running Club, Houghend Griffins, others

9. Let’s discuss – clear accountability and time sensitive.
Grow core revenue – how?
Increase Membership fees. Need new fee structure Senior and Junior Club
Attract new members. We need to double the senior membership of the club 100 to 200
Zero policy of non-fee payment.
Zero policy of ‘free’ membership.
Identify fund raising ideas. Get Sportsmans dinner on a sound footing
We need a sponsorship and events team
We need to grow minis and Juniors, particularly girls. We need to grow touch and tag.
We need to build on ladies team and get more ladies involved in rugby Club
We need to be the home of touch rugby in the summer seniors and juniors. New Club?

10. Costs What should the core hours of the club be?
What is the best use of our employed staff?
What are our volunteers willing to do?
What costs can we look to influence?
How can we improve our bar to make it more attractive for members?
Are we willing to share our facilities with other clubs?
What engagement do we need to have with other partners?
How do we improve our visibility in the community?