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Marketing Magic Manatee County School District

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Presentation on theme: "Marketing Magic Manatee County School District"— Presentation transcript:

1 Marketing Magic Manatee County School District
Jessica Anderson, Marketing & Communications Specialist Food & Nutrition Services

2 Serving Area/Cafeteria Makeovers
Reasons for a Makeover Increase student participation Update an ugly and dated space Increase school spirit with students/school administration Increase staff moral Single presenter

3 Lakewood Ranch High (before)

4 Lakewood Ranch High (after)

5 Lakewood Ranch High (after)

6 Lakewood Ranch High (after)
Vinyl decals for school pride Drop down signs Personalized merchandiser Added TVs

7 Gullett Elementary School (before)

8 Gullett Elementary School (after)

9 Gullett Elementary School (after)
Work with your district painters Simple vinyl decals for art Theme around school colors and mascot

10 Haile Middle School (before)

11 Haile Middle School (after)
Color Signs Added TVs New Serving Lines

12 Theme Days Once a month Increase participation by creating excitement
Increases staff moral Advertise beforehand Inexpensive decorations Costumes Change of menu Add a treat Giveaway prize - we use cool school reward points for prizes Single presenter

13 Pirate Day

14 Pirate Day Create funny line tags Advertise with Posters
School Newsletters Published Menus Social Media Create funny line tags

15 Snow Day – Disney’s Frozen Theme

16 Fair Day Chance to win a FREE ticket to the fair
Partner with local businesses

17

18 Popular Theme Days Elementary Level Secondary Level Pirate Day
Western Day Anything Disney’s Frozen related Dr. Seuss Monster Mash Secondary Level Super Bowl Fair Day National Nacho Day Chinese New Year Pi Day

19 TVs in the Cafeteria Digital Signage is a great way to communicate with students on a platform that they like to use – anything digital! Use it for: Daily menus LTO advertising Nutrition Education Important information regarding school lunch or school events Advertise theme days Food Polls – student feedback Single presenter

20 Examples

21 Thank you!


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