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Copyright © Bloomsbury Publishing Inc. 2013 All rights reserved
Copyright © Bloomsbury Publishing Inc All rights reserved. No part of this presentation covered by the copyright hereon may be reproduced or used in any form or by any means–graphic, electronic, or mechanical, including photocopying, recording, taping, or information storage and retrieval systems–without written permission of the publisher. ISBN:
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The Workroom and Runway
CHAPTER FIVE The Workroom and Runway
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THE WORKROOM AND RUNWAY
The starting point of the cycle comes from the designer’s inspiration Everett, Swanson Ch 5 Published by Fairchild Books, an imprint of Bloomsbury Publishing Inc. Copyright © Bloomsbury Publishing Inc. 2013
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MERCHANDISE SELECTION PROCESS
The designation of apparel, shoes, and accessories for presentation to the target customer Everett, Swanson Ch 5 Published by Fairchild Books, an imprint of Bloomsbury Publishing Inc. Copyright © Bloomsbury Publishing Inc. 2013
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Merchandise Categories
An ideal chart is a projection of the merchandise to be presented in each fashion show scene Everett, Swanson Ch 5 Published by Fairchild Books, an imprint of Bloomsbury Publishing Inc. Copyright © Bloomsbury Publishing Inc. 2013
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Merchandise Categories
A merchandise planning chart helps the merchandise and model committees assess the number of outfits and models needed for the show Everett, Swanson Ch 5 Published by Fairchild Books, an imprint of Bloomsbury Publishing Inc. Copyright © Bloomsbury Publishing Inc. 2013
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Merchandise Categories
Merchandise within categories should be grouped in a pleasing manner, indicating a rhythm or flow among looks Everett, Swanson Ch 5 Published by Fairchild Books, an imprint of Bloomsbury Publishing Inc. Copyright © Bloomsbury Publishing Inc. 2013
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Merchandise Theme Coordination
Translate the broad merchandise categories into the scene themes developed earlier during the planning stage Using merchandise from more than one retailer has both advantages and disadvantages Everett, Swanson Ch 5 Published by Fairchild Books, an imprint of Bloomsbury Publishing Inc. Copyright © Bloomsbury Publishing Inc. 2013
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RELATIONSHIPS WITH MERCHANTS
A prepared merchandise team will provide a merchandise loan record, which is a standardized form used to record details of the borrowed merchandise Everett, Swanson Ch 5 Published by Fairchild Books, an imprint of Bloomsbury Publishing Inc. Copyright © Bloomsbury Publishing Inc. 2013
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MERCHANDISE PULL The physical removal of merchandise from the sales floor to an area reserved for storage of fashion show merchandise Everett, Swanson Ch 5 Published by Fairchild Books, an imprint of Bloomsbury Publishing Inc. Copyright © Bloomsbury Publishing Inc. 2013
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MERCHANDISE LINEUP A tentative lineup includes the order of the models and the proposed merchandise from the theme groupings, prepared before fittings A final lineup—a complete listing of merchandise and models in order of their appearance—is distributed to everyone after the dress rehearsal Everett, Swanson Ch 5 Published by Fairchild Books, an imprint of Bloomsbury Publishing Inc. Copyright © Bloomsbury Publishing Inc. 2013
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MERCHANDISE LINEUP Everett, Swanson Ch 5
Published by Fairchild Books, an imprint of Bloomsbury Publishing Inc. Copyright © Bloomsbury Publishing Inc. 2013
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MERCHANDISE LINEUP The dressers, fitters, backstage manager, and cue personnel follow the final lineup for order Everett, Swanson Ch 5 Published by Fairchild Books, an imprint of Bloomsbury Publishing Inc. Copyright © Bloomsbury Publishing Inc. 2013
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MERCHANDISE FITTINGS Making sure the model and the merchandise are complementary takes place during the fittings The lineup sheet can be finalized after the models try on garments Everett, Swanson Ch 5 Published by Fairchild Books, an imprint of Bloomsbury Publishing Inc. Copyright © Bloomsbury Publishing Inc. 2013
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Fitting Sheets The fitting sheet is used to record the garments and accessories that a model will wear. Everett, Swanson Ch 5 Published by Fairchild Books, an imprint of Bloomsbury Publishing Inc. Copyright © Bloomsbury Publishing Inc. 2013
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Fitting Supplies Accessories should be tagged and positioned near the merchandise with which they will be worn to allow models and dressers smooth changes Everett, Swanson Ch 5 Published by Fairchild Books, an imprint of Bloomsbury Publishing Inc. Copyright © Bloomsbury Publishing Inc. 2013
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Pre-Fitting Organization
Model sizes must be known, and the merchandise tentatively selected, ordered, and matched to the model before he or she arrives for the fittings Everett, Swanson Ch 5 Published by Fairchild Books, an imprint of Bloomsbury Publishing Inc. Copyright © Bloomsbury Publishing Inc. 2013
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