1. Physical Network (L1-L4)
Social Network
(L9)
Users / Customers
(L8)
Application 1
Application 2
Application n
. . .
Physical Network (L1-L4)
Semantic layer
QoE-driven recommendation
Behavior, churn, and sentimental analysis
Automated feedback integration and analysis
(Customer) community
Individual QoE
Feedback integration
Behavior analysis
Applications enhanced
Open APIs on app. layer
Formalism to specify QoE requirements
Application (L7)
QoE component
Interfaces application and network
Realizes QoE-awareness
Utilizes machine learning and data analytics

2. UX “brings expertise on understanding users, their interaction, and needs”
Marriage of QoE and UX
QoE UX
QoE “brings technical expertise with a good ability to talk to businesses”
Unique features:
Individual and social UX models
Qualitative&quantitative methods
Pragmatic and hedonic qualities
Aspiration to
Be able to measure the added value of UX
Improve users personal wellbeing (long term value)
Make users (socitey) happy
Quantification of users quality
Measurements tools
Modeling technical efficiency
Add more subjective user data, automation
Add more interactivity
Improve users quality of life
Make users and businesses happy