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The Great Communication Debate

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Presentation on theme: "The Great Communication Debate"— Presentation transcript:

1 The Great Communication Debate
Panel Discussion on Raising the Game

2 Introducing your panellists
Khaya Buthlezi: Government Employees Pension Fund Alistair Collier: Anglo Platinum Retirement Funds Faith Letlala: NUM Wilma Mokupo: Financial Services Board Paul Webster: M Fund Anthony Williams: SABC Retirement Fund Facilitator: Stephanie Griffiths

3 Introducing the topic A debate amongst regulatory bodies, stakeholders and Funds acknowledged as applying best communication practices and specialist practitioners: To highlight those best practices and identify gaps To stimulate thought and discussion To invite audience participation To re-enforce the importance of communication in the member education and service mix

4 Terms of Engagement FSB non-negotiables Wilma
Acknowledged best practices International standards and local excellence Stephanie Questions to panellists Debate and learning Questions from the floor At the end of the session One hour starting now

5 Communication & Good Governance Financial Services Board
Ms Wilma Mokupo Head: Pensions Department (Prudential Supervision) Financial Services Board

6 Communication & Good Governance
Signs of Trouble: Little or no communication Members complaints Incorrect benefit statement Late submission of financials Incorrect benefit payments Late payment of benefits (outside the SLA)etc

7 Communication & Good Governance
Remedies: Proper record keeping Good response handling from member queries Timely, accurate and comprehensive member communication Good governance processes, systems and monitoring (effective risk management) etc

8 Communication & Good Governance
Benefits: Empowered members Treating members fairly Promises kept to members in delivery of benefits on time, in full Benchmarks of excellence in industry Increased investor confidence in retirement funds industry Further spinoffs such as increased savings, increased GDP, greater culture of savings, poverty reduction(elderly less dependent on the State)

9 Effective communication
“the cornerstone to member education and empowerment” Good communication key driver of member behaviour and the ability to make better choices for a happy retirement that meets members’ expectations Become the “Benchmark” for excellence...

10 A good communication plan or strategy...
Started off for many funds as just a hope or a dream but with action and a deadline it has become a reality ! Your members deserve nothing less... Become the benchmark for excellence in member communication That is my challenge to you !!!!! Trendsetters of tomorrow , I thank you for your attention…. Become the “Benchmark” for excellence...

11 Internationally Benchmarks
Members are engaged and motivated to plan for their retirement They do not become confused or discouraged Schemes are effective in attracting, motivating and retaining members Unnecessary time and resources are not taken up by badly planned communication initiatives The requirements of legislation are complied with

12 Effectiveness Impact Communication initiatives attract and retain members’ attention Clarity Members are able to understand all communication and messages Accuracy Members receive full and reliable information

13 Upfront assessment and endpoint evaluation
Best practices Upfront assessment and endpoint evaluation Both short and medium term planning Clear, reachable objectives Communication tailored to the audience Meeting the needs of all stakeholders, not just members Honest and credible Aimed at engagement Let’s see how we shape up

14 The winning entries show
Outstanding measurement methodology Excellence versus compliance Full stakeholder engagement Organised labour Communities and dependents Pensioners Effective partnering in delivering the message Efficient use of budgets no matter how big or small Innovative use of channels and media Creative and clear messaging Are these industry standard or pockets of excellence? Let’s debate the issue


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