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Published byImogene Stephens Modified over 6 years ago
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Airline works with Microsoft Services to gain a 360° view of their customers
Challenge Augment its customer service delivery capabilities along all its touchpoints Lower capital expense, maintenance, and upgrades while enhancing security, performance and scalability. Strategy Partnered with Microsoft Services to implement Dynamics 365 CRM platform to provide better customer insight, enhanced sales and marketing capabilities, and seamless access from its outstations. Results A 360-degree view of customer interactions across its touchpoints. Created a module to manage its loyalty program, which is integrated with other operational and financial systems. “We gained confidence in working with the Microsoft Services team of architects, engineers, developers, and support people who assisted with our Dynamics 365 project. They followed a clear methodology, were always responsive, and gave us a complete knowledge handoff.” –Jennifer Chan Lam: Manager, Information Systems
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