1. Diana Einmo Rob Holmes Kurt Weber

2. Streaming v. Download Streaming MP3 Bandwidth Architecture
created in 1991
high quality, small file size

3. MP3 Adoption College students, workers
Second most common search word in search engines, behind "sex."
Drawbacks:
download time ( k)
no copyright-protection

4. Using MP3s 1. Download a player 2. Find a desired MP3 on the web
3. Open within the player
4. Burn a CD (optional)

5. Establishing a Standard
15 million MP3 players have been downloaded
Free players, producers, content
Quality
Convenience
Other: MSAudio, RealNetworks invests in Xing

6. Industry Players Madison Park (IBM + big 5)
Getmusic.com (Universal + BMG)
InterTrust-Reciprical System
a2B Music (AT&T + RealNetworks)

7. Recording Industry
Sony, Warner Bros., EMI, BMG Entertainment and Universal Music Group
RIAA, Recording Industry Association of America
Secure Digital Music Initiative (SDMI)
aims for unified standard that is commercially viable

8. Other Parties Consumer Electronics International Labels
Rio, portable devices
International
European laws fighting Internet piracy
Labels
Public Enemy releases album online

9. What’s Next? Subscription-based models
“Music should feel free, but not be free."
Goodnoise - purchasing downloadable tracks
Portable devices