1. Developing Next Generation Leaders through Applied Know-How
Creativity and Innovation
Nature of Innovation: Making the Idea a Reality Teaching Assistant , darija aleksić, PhD, FELU
Developing Next Generation Leaders through Applied Know-How project number: MK01-KA

2. Human Face Scavenger Hunt
Using one of your many cameras (digital, phone etc.), find an example of a human face. Take a photo and to me. RULE 1: The face cannot be manipulated to appear but must be natural. RULE 2: No duplicates! Keep an eye on what your classmates are doing.
Developing Next Generation Leaders through Applied Know-How project number: MK01-KA

3. Creativity and innovation
Creativity is an important antecedent and precondition for innovation.
Necessary, but not sufficient condition.
Innovation is the implementation of creative ideas.
Developing Next Generation Leaders through Applied Know-How project number: MK01-KA

4. Creativity and innovation
Developing Next Generation Leaders through Applied Know-How project number: MK01-KA

5. Creativity and innovation
The Life Cycle of Ideas
Idea
Number of ideas
Selection
Development
Introduction
Market
Transforming invention into innovation
INVENTION
INNOVATION
Source:
Developing Next Generation Leaders through Applied Know-How project number: MK01-KA

7. From Creativity to Entrepreneurship
Developing Next Generation Leaders through Applied Know-How project number: MK01-KA

8. Innovation
… is the implementation of a new or significantly improved product (good or service), or process, a new marketing method, or a new organizational method in business practices, workplace organization or external relations.” (OECD, 2005, p. 46)
Developing Next Generation Leaders through Applied Know-How project number: MK01-KA

9. Innovation
Innovation involves the whole process from opportunity identification, ideation or invention to development, prototyping, production, marketing and sales, while entrepreneurship only needs to involve commercialization (Schumpeter).
Developing Next Generation Leaders through Applied Know-How project number: MK01-KA

10. Elements of innovativeness
Product&service vs. process
Technological vs. Non-technological
Innovations
Innovative
culture
Developing Next Generation Leaders through Applied Know-How project number: MK01-KA

11. Innovation
An innovation is considered performed if it is introduced to the market (product innovation) or implemented in the production process (process innovation).
Technological innovations are defined as new products and processes and major technological modifications to products and processes.
Many innovations are of a non-technological nature, for example in areas such as marketing, organisation, management and design.
Non-technological innovations are all innovation activities that take place within a company, and do not include a technical component.
Nevertheless, technology is used as an enabler to support most of today's innovations, even when technology is not the main focus or driver of the innovation.
Developing Next Generation Leaders through Applied Know-How project number: MK01-KA

12. Innovation
Traditionally the focus has been on new products or processes, but recently new business models have come into focus, i.e. the way a firm delivers value and secures profits.
IBM 2010 Global CEO Study: three key factors for long-term competitive advantage: creativity, business model innovation, closeness to customer.
Developing Next Generation Leaders through Applied Know-How project number: MK01-KA

13. Types of Innovation
Trott, P. (2013). Innovation management and new product development. Pearson education.
Source: Trott, P. (2013). Innovation management and new product development. Pearson education.
Developing Next Generation Leaders through Applied Know-How project number: MK01-KA

14. Linear models of innovation
Source: Trott, P. (2013). Innovation management and new product development. Pearson education.
Developing Next Generation Leaders through Applied Know-How project number: MK01-KA

15. Interactive model of innovation
Source: Trott, P. (2013). Innovation management and new product development. Pearson education.
Developing Next Generation Leaders through Applied Know-How project number: MK01-KA

16. Explanations for innovative capability
Source: Trott, P. (2013). Innovation management and new product development. Pearson education.
Developing Next Generation Leaders through Applied Know-How project number: MK01-KA

17. Top 10 Most Innovative Companies in the World
Developing Next Generation Leaders through Applied Know-How project number: MK01-KA

18. Characteristics of successful innovating companies
Systematic collection of all impulses that could lead to innovation
Creative employees
Ability to evaluate the possibility of the innovation idea
Good team work
Project-based approach and ability to manage projects
Cooperation with external experts (universities, research laboratories…)
Proper rate of risk-taking
Employees’ motivation (the employees are willing to improve the product and the operation of the whole company)
Continued education of employees
Ability to finance the innovation activities
Innovators do not view any change as a threat but as an opportunity.
Developing Next Generation Leaders through Applied Know-How project number: MK01-KA

19. 5 Myths of Innovation Innovation is planned and predictable
Technical specifications should be thoroughly prepared in advance
Creativity relies on dreams and blue-sky ideas
Big projects will develop better innovations than smaller ones, and
Technology is the driving force of innovation and success.
 There are several myths associated with innovation that are covered in the literature.
Developing Next Generation Leaders through Applied Know-How project number: MK01-KA