1. E-Commerce Basics
You know your excited

2. Electronic commerce (e-commerce, EC) describes the buying, selling, transferring or exchanging of products, services or information via computer networks, including the Internet
E-business is a broader definition of EC, including buying and selling of goods and services, and also servicing customers, collaborating with partners, conducting e-learning and conducting electronic transactions within an organization.
E-Commerce

3. Business applications of E-Commerce
Pillar for many start-up companies
Low Entry Costs
Reduced Transaction Costs
Access to Global Market
Market Brand on the Internet
Can be
Business to Business (B2B)
Business to Consumer (B2C)
Consumer to Business (C2B)
Consumer to Consumer (C2C)
Business-to-business (B2B): both the sellers and buyers are business organizations.
B2B represents the vast majority of e-commerce.
Business-to-consumer (B2C): the sellers are organizations and the buyers are individuals.
Consumer-to-consumer (C2C): an individual sells products or services to other individuals.
Business applications of E-Commerce

4. E-Commerce Types Business to Business (B2B) Business to Consumer (B2C)
Refers to the commercial transactions between two businesses
Mostly Industry Specific
The Buyer and Seller are two different entities in the same industry
Example: Dell Computer buying parts
Business to Consumer (B2C)
Transaction take place between the consumer and companies
Provides direct selling through internet.
Consumer can gain more information and compare products
Storefront is where the transaction takes place
E-Commerce Types

5. E-Commerce Types Consumer to Business (C2B) Consumer to Consumer (C2C)
Transactions that take place between consumers and business
The “storefront” is where the transactions actually take place
Available anytime of day
Consumer to Consumer (C2C)
A consumer has an item they no longer need and sell it to another consumer
Classifieds where an advertisement is posted to a website
E-Commerce Types

6. Anatomy of E-Commerce Applications
Multimedia content
Multimedia storage servers
Electronic Payment System (EPS)
Anatomy of E-Commerce Applications

7. Essential Elements of an E-Commerce Website
Online Product Catalog
Quirky and descriptive details
Shopping cart
Buying options
Availability in the addressed area
Payment methods
Essential Elements of an E-Commerce Website

8. Payment Methods Digital Wallet
Secure Socket Layer (SSL) Payment Gateways
Smart Cards (Debit/Credit)
Payment Methods

9. PROS and CONS PROS CONS No checkout lines Reduced Prices
Can shop anywhere in the world
24 hour access
CONS
Unable to examine the item personally
Not all sellers are on the internet
Higher possibility of credit card theft
Lower stock availability
PROS and CONS