1. How To Monetize Your Blog
With Print on Demand

2. Peter and Betsy Wuebker
Good afternoon and welcome to TBEX North America and my hometown. We’re Peter and Betsy Wuebker once longtime Minnesotans now full time travelers. But it was here in Minnesota some nine years ago that we started on the road to location independence. Print on demand companies or PODs was where it all really started for us and our online selling has continued to play an important role in our revenue stream.
We’ll be going over the who, what, where, why and hows of working with PODs and making them a regular part of your business.
We’ve learned a lot over the years and one of the lessons we learned was to prepare a plan so you have something to measure your progress and your success against. So before we jump into the POD segment of our talk, here are some helpful thoughts on creating a that business plan.
Peter and Betsy Wuebker

3. Our Business Revenue Structure
Diverse
Active
Passive

4. Why make a Business Plan?
Monetization works better with an organized plan!
• You’re a creative
• Fragmented tactics
• Provides structure

5. Your business plan doesn’t need to be complex!
Good News!
Your business plan doesn’t need to be complex!
• Basic outline
• Key functions

6. Business Plan Components
We’re giving you the templates!
• Simple outline document
• Pro forma projection spreadsheet

7. What is a print on demand company?
Why would I want to work with a POD?
• Make money in your sleep
• No start up costs
• No inventory costs
• Retail details handled for you
• Do the work once and move on – passive income

8. You have advantages most others do not
• Considerable computer experience – working with images
• Original source of designs – product development
• Established online presence - promotional
• Travel related products – niche marketing

9. Types of PODs
• Art driven – primary emphasis is framed art Society6
• Money driven – pay to play TeeSpring, CafePress
• Designer driven – Easy to use and create . . .RedBubble

10. Advantages
• Three ways to make money: royalty, affiliation, volume bonus
• Simple to create products
• Easy to affiliate individual products or groups of products
• Strong market place
• Multiple free stores*
• Active user forum
• Customer Personalization

11. Opportunities to earn royalties
• Use your photography

12. Opportunities to earn royalties
• Your personal artwork
• Public domain images and designs

13. Opportunities to earn royalties
• Travel related products

14. Promote • Your Zazzle store • Your Blog – Plug In
• Stand Alone Web Site
• Your social media – Auto marketing
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15. You’ve done the work, now expand your reach

16. http://bit.ly/PassingThru-TBEX June 15, 2016 These slides
Revenue Projection Spreadsheet
Business Plan Template
List of Top PODs With Links
eBook: How2 Get Started on Zazzle
Zazzle Plug In For Wordpress

17. Questions?