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January 2012.

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Presentation on theme: "January 2012."— Presentation transcript:

1 January 2012

2 Overview Technology Overview Lightogen Strategy R&D Test Results
Public Relations Snapshot Innovation Pipeline

3 Technology Overview Infusing the Game Changing Bacteria into Fabrics
What is the technology? The benefits of this new patented technology are bacteria kill and odor elimination. Both these benefits are inherent in the technology and preliminary research shows we’ve been able to kill ticks, fleas and prevent bed bugs. What’s our point of difference? Current bacteria kill products such as Lysol kill bacteria through alcohol, bleach, ammonia, colloidal silver and/or colloidal zinc.  These active ingredients aren't the most friendly to the environment and once applied to bacteria can take up to 24 hours to work.  Our patented technology has 3 major selling points versus the current in market active ingredients, see below: Most Eco-Friendly Bacteria Kill in the World – activated by light and oxygen and doesn't use hazardous chemicals. Fastest Bacteria Kill in the World - kills bacteria in minutes compared to hours with the aforementioned active ingredients. The capability of infusing these benefits into your everyday fabrics Infusing the Game Changing Bacteria into Fabrics By being able to “infuse” this technology into different types of fabrics, everyday items such as apparel or bedding can now compete on secondary benefits. For example, paper towels, Q-tips, workout clothes, wipes, foot inserts, comforters, pillows etc... 

4 What is Lightogen™ Technology?
Lightogen™ is light activated, antimicrobial technology Kills viruses and bacteria within 15 minutes 3 components of photodynamic inactivation Light Oxygen Photosensitizer Effective against common bacteria and viruses such as: S. aureus MRSA E. coli Influenza B Influenza A 3 components of photodynamic inactivation Light Oxygen Photodynamic sensitizer (Lightogen™)

5 How does Lightogen™ work?
A light photon is absorbed by the photosensitizer (Lightogen™) This promotes an electron to an excited energy state 1. Activation Oxygen interacts with the excited state electron forming a reactive oxygen species, 1O2 (singlet oxygen) 2. Production 1O2 induces cytotoxicity by damaging lipids and proteins of microbes This damage causes cell death of virus and bacteria (necrosis or apoptosis) 3. Termination

6 Overview Technology Overview Lightogen Strategy R&D Test Results
Public Relations Snapshot Innovation Pipeline

7 Marketing Strategy Eliminates Odors Kills 99.9% of Bacteria
Lightogen Technology will become the gold standard for bacterial kill and odor elimination for all new and existing products. Eliminates Odors Kills 99.9% of Bacteria New Product Development Existing Product Development New Product Development Existing Product Development

8 Overview Technology Overview Lightogen Strategy R&D Test Results
Public Relations Snapshot Innovation Pipeline

9 Lightogen™ N95 Respirators and Flat Masks
Achieve >99.9% log reduction against pertinent respiratory pathogens *Nylon fabric was treated with Lightogen ™technology and exposed to light after inoculated with virus or bacteria. Treated nylon is the outer layer of the Lightogen™ N95 respirators and flat masks.

10 Shelf Life (Stability of mask fabric)
Treated fabric is stable in packaging for >3 years after production (dark storage) Microbial efficacy is maintained during storage Achieve >99.9% efficacy in 15 minutes against most viruses and bacteria

11 Lightogen™ Antibacterial Kitchen Wipes
Fabric (PLA) samples were inoculated with Salmonella and 10% milk and placed in light (500 lux) or dark conditions for up to 10 days After Day 3, Salmonella was present >108 cells/ml on untreated fabric and <102 cells/ml on treated fabric (6 log difference)

12 Lightogen™ Water Filters
Inexpensive system that produces clean drinking water for an average family Components: Filtration system Decontamination basin Decontaminates/Inactivates V. cholerae E. coli Filters (1-4 micron particles) Giardia cysts Cryptosporidium

13 Overview Technology Overview Lightogen Strategy R&D Test Results
Public Relations Snapshot Innovation Pipeline

14 Bill and Melinda Gates Foundation
Sanitary Napkin Development Bill and Melinda Gates Foundation Received Grand Challenges Explorations Grant April 2011 $100,000 Grant for Phase I project (18 months) Developing a reusable, antimicrobial menstrual napkin for women in third world countries

15 Overview Technology Overview Lightogen Strategy R&D Test Results
Public Relations Snapshot Innovation Pipeline

16 LIGHTOGEN™ Pet Products
NEW The Power of Nature To Remove Odors, Fleas and Ticks Whether inside or outside, your pet can pick up unwanted odors, stains and potentially harmful fleas and ticks. Current pet products remove the smelly odors but do nothing to keep my pet safe from fleas and ticks. Pet owners have always wished for one safe product that both eliminated pet odors AND killed fleas and/or ticks. Introducing LIGHTOGEN™ Pet Products, the first eco-friendly pet product line which eliminates foul, smelly odors while killing fleas and ticks, all through the power of nature! LIGHTOGEN™ Pet Products harness the power of natural “Light” and “Oxygen” to safely eliminate pet odors. Once the odor is coated with LIGHTOGEN™, singlet oxygen is continuously produced creating a self-decontaminating surface. With the same spray it will kill harmful fleas and ticks while acting as a repellent to prevent future unwanted guests. And since LIGHTOGEN™ is activated by Light and Oxygen it is safe for all types of Pets as well as their owners! Simply follow 2 easy steps when using LIGHTOGEN™ Pet Products: Spray the product onto your pet bed, pet treatment pad or any other area where it spends time. Be sure to not apply directly on your pet. Let it sit for 10 minutes and the rest is history! LIGHTOGEN™ Pet Products are available in a Spray Pump Bottle and Pressurized Cans for treatment on Pet Towels, Pet Beds or Pet Treatment Pads.


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