1. Downtown Parking Program Time Limit Evaluation
City Council Meeting: December 6, 2016

2. Agenda Background Evaluation Data Collection Recommendations
Next Steps

3. Program Background 2011 – Last Revision to Parking Policy
2015 March – Ongoing Benefits / Challenges
2015 October – Recommended Policy Changes
2016 January – Began Pilot Program
Many studies have been done for the baseline and to support policy changes
Parking study in 1966
1999 & 2006 review of existing parking conditions.
2004 – parking plaza with housing, was later rejected.
2009 – developed the previous parking program.

4. Parking Enforcement Period:
Total Parking Supply:
Plazas:
On-Street: 409
Parking Enforcement Period:
Weekday: am - 6pm
Weekend: None
Parking Plazas (except Plz 4) limit from 2 hr to 3 hr
on-street parking limit from 1 hr to 90 mins
Spaces per lot:
Lot 1 = 249, Lot 2 = 95, Lot 3 = 212, Lot 4 = 105, Lot 5 = 150, Lot 6 = 136, Lot 7 = 94, Lot 8 = 145.

5. Downtown Parking Pilot Program Measures of Effectiveness
Program evaluation
Downtown Parking Pilot Program
Measures of Effectiveness
Description
Limit
Result
Met?
Parking occupancy for 2 consecutive hours for all on-street facilities and 3 consecutive hours for all Parking Plazas
< 95%
5/7 street segments,
5/7 parking plazas
Met
Percent reduction in annual permit sales
< 20% 4%
Percent reduction in Santa Cruz Avenue citations
> 10%
11%
Percent of surveyed property/business owners that express satisfactory with program
> 67%
55%
Not Met
Street Segments:
Plazas: 2 & 3

6. Data Collection Hourly parking occupancy survey between 9am – 6pm
November 2015
May & June 2016
Annual and temporary monthly permit sales
Parking enforcement staff time and citation
Property/business owners surveys
2015 Annual Parking Plaza permit sales (679 of 685 at $592/permit): $402,000
2014 Citation: $795,000, with 28% state/local processing fee. Net of $572,400

7. Maximum percent occupancy (Parking plazas)
< 85%
85-95%
> 95%

8. Maximum percent occupancy (On-Street)
< 85%
85-95%
> 95%

9. recommendations Maintain current free parking time limit
Annual parking monitoring
Continue evaluation of permit recommendations

10. Next steps (Spring 2017) Plaza annual permit transferability
Plaza annual permit pricing
Parking Plaza pay options
Technology options
Parking enforcement start time
Compare the existing program to neighbor cities and establish a price range
Evaluate the potential impact a transferrable program could have on the Downtown parking supply/demand ratio
Evaluate a tiered pricing system
Estimate the difference in program administration due to transferrable permits

11. Thank you & Questions