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United Engineering & Technology Magnet Mariana Gomez May 28, 2015
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Problem Statement & Design Goal
Problem: Amusement park guests spend the majority of their time in waiting lines and their park experiences are limited. “The average amount of time [guests] spend in lines is 33%” (Qless, n.d.). Design Goal: To design and develop a system or product that will reduce waiting time and improve park experiences for visitors.
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Features & Constraints
Based on the Design Brief: Constraints must be: User friendly Inexpensive Reliable Entertaining Features must: Create shorter waiting lines Create more entertaining lines Include ride availability app
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Deliverables Deliverables include: A PowerPoint presentation
Final Report Flowcharts Sample Screens Prototype
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Background Research & Investigation
Questions to consider: How are customers persuaded into downloading apps? What technologies can be borrowed from existing solutions? What are some major components and functions for park products/systems? What are some outputs from park products/systems? How do existing technologies work?
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Background Research & Investigation Cont.
How to persuade customers to download apps: Trade a download for a service Offer something for free Market the app ahead of time
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Background Research & Investigation Cont.
Existing solutions: Disney MagicBand Ride Hopper App Disneyland Maps App
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Background Research & Investigation Cont.
Disney MagicBand Allows access to park & resort hotel rooms Allows purchases through mobile app Allows FastPass+ use
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Visitors can view & submit approximated wait times
Ride Hopper App Visitors can view & submit approximated wait times Check in & check out of rides
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Wait times displayed on maps
Disneyland Maps App Interactive Maps Wait times displayed on maps Shows attraction’s information
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Background Research & Investigation Cont.
Major components & features in park products/systems: Reservations Park map Expected Waiting times
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Outputs for products/systems:
Number of guests at the park Number of purchased items
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How mobile app users are tracked:
Location services GPS, Cell-ID, Wi-Fi Ex. Google Maps, Foursquare, Facebook
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Electronic Turnstiles:
Optical turnstiles use infrared sensors to detect people Optical sensors and algorithms detect people & differentiate people from objects
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Possible Solutions Solution A: Mobile app
Park map & approximate waiting times Gaming/Achievements features Shopping features
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Possible Solutions Solution A: Mobile App
User login/logout & account info Solution A: Mobile App Park map with attraction’s pinpoints & waiting times screen Play games win points for park prizes/discounts Game achievements & park point counter Mobile Purchases Advertisements
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Possible Solutions Solution B: Schedules Schedule rides through app
Limit of five attractions per individual or party Print schedule or receive mobile app notifications when attractions are ready
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Possible Solutions Solution B: Schedules
Schedule sent to park server Create Schedule User alerted when park attraction is ready Schedule sent to user’s account
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Possible Solutions Solution C: Turnstile Counters
Turnstile server adds and subtracts people going through turnstile Information sent to mobile app to configure and display numbers
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Possible Solutions Solution C: Turnstile Counters
Visitors enter/exit amusement park attractions through turnstiles. Turnstiles server adds/subtracts each visitor to counter. Count is displayed on amusement park mobile app.
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Choosing a Solution Market Research showed mobile app would be more entertaining & efficient Decision Matrix determined mobile app was greater than other solutions based on weighted criteria.
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Market Research
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Decision Matrix
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Project Timeline
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Development Work Mobile app serves as a helpful guide and great distraction Amusement park owners & guests benefit from app Colors blue, gold, & white. Functions
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Development Work App prototype made with POP & Microsoft Word.
Flowcharts made as programming guide.
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Development Work
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Development Work
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Development Work User Tracking Calculating Usage Ratio
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Development Work Map Publishing Process
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Evaluation Final solution does not reduce waiting time but gives the impression it does. Development of app is not expensive but maintenance and park servers could be. Solution is somewhat reliable due to usage ratio calculations If tested is it entertaining & helpful?
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Recommendations & Future Work
Develop a program Design and develop games Modern design Partnership with amusement park executives
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Works Cited Desmarais, Christina. "5 Ways to Make Your App Take Off." Inc.com. N.p., 6 Mar Web. 06 Mar Frakes, Dan. "An IPhone Makes Disneyland an Even Happier Place." Macworld. N.p., 18 Feb Web. 06 Mar Ganguly, Robi. "The 5 Biggest Mistakes in Mobile App Marketing." The 5 Biggest Mistakes in Mobile App Marketing. KISSmetrics, n.d. Web. 26 May 2015. Gupta, Aseem. "Quora." How Are Apps Made? -. N.p., n.d. Web. 06 Mar Lacina, Linda. "Ideas From SXSW: How to Get People to Download Your App." Entrepreneur. N.p., 21 Mar Web. 06 Mar Leger, Bernd. "8 Ways to Market Your App." 8 Ways to Market Your App. N.p., 10 May Web. 06 Mar "Making the Band - MagicBand Teardown and More." At Disney Again. N.p., 27 Jan Web. 06 Mar "Radio Frequency Technology | FAQ | Walt Disney World Resort." Radio Frequency Technology | FAQ | Walt Disney World Resort. N.p., n.d. Web. 06 Mar
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Works Cited "Ride Hopper Free - Theme Park Wait Times and More." App Store. N.p., n.d. Web. 06 Mar Skift, Dennis Schaal. "Disney’s “magic” Bracelets Are Driving More People to Its Parks." Quartz. N.p., 6 Feb Web. 06 Mar Thaeler, John J. "Patent US Crowd Prediction and Attendance Forecasting." Google Books. N.p., 1 July Web. 06 Mar
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Thank you! Questions?
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