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Www.visitlondon.com.

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Presentation on theme: "Www.visitlondon.com."— Presentation transcript:

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2 London & Partners is the official promotional organisation for London, attracting and delivering value to business, students and visitors. Our editors write articles showcasing the best of London, with daily updates on the latest news and events to the site, the Visit London blog and on our social media channels. Users browse through Discover London for inspiration when planning your trip to London. Things to Do is the best place to plan your leisure time in London, with thousands of listings and new events added daily. Where To Stay helps you find accommodation in London to suit any taste or budget. Traveller Information has all you need to get here and then get around. Our Special Offers give you great deals on loads of London attractions, activities, food & drink and accommodation. International tourism generates over 10 billion into our capital city each year USA, France, Italy represents over 25% of the spend Number one on Google for term “London” Page one for Hotels, Events and tickets

3 Advertising Opportunities
Traffic information 15,000,000 ads per month 60% international 40% UK (50% London, 50% rest of UK) 1,600,000 unique users 1,200,000 opted in newsletter recipients 90% international Creative opportunities MPU Homepage Takeover Newsletter banner Leaderboard Advertorial Foreign IP targeting Mobile standard advertising and sponsorships

4 Demographics User Demographics 70% ABC1 71% 25-64
69% £35,000+ per year Source: ComScore 2012 Successful campaigns MasterCard -Priceless London Merlin Group- London Eye/Madame Tussards Travel air and rail Theatre groups Seasonal promotions e.g. M&M’s

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