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Strategic Planning Update February 22, 2017
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SLAA Mission Statement
Updated Statement Draft: “We are a select group of accredited investors with diverse expertise and experience, seeking high potential start-up ventures drawn from the St. Louis start-up ecosystem, to fund and support, resulting in success for our funded companies and outsized returns for our members and corporate partners.” Legacy Statement: “The mission of the St. Louis Arch Angels is to provide opportunities for our members to obtain outstanding financial returns by investing in early-stage companies with high growth potential in the St. Louis Region and accelerating them to market leadership.”
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SLAA Investing Fly Wheel
Attract Retain SLAA Investment Exit SLAA Membership Source Quality Deals Screen & Approve Deals Source Additional Funding SLAA Membership Investment SLAA Funded Company Engagement Present Deals to Membership Investment Tools
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1 2 3 4 5 Key SLAA Processes Member Recruitment
Deal Sourcing/Screening 3 Investing Process 4 Member Engagement 5 Funded Company Engagement
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1 Key SLAA Processes Member Recruitment
Member Goal: Self-selected group of members with experience, expertise, entrepreneurial mindset, and passion for pursuit of new business concepts and opportunities Drive for updated member contact info, expertise, and job status to leverage Corporate Member Goal: Similarly minded professional service providers and financial institutions who are looking to help our funded companies and members be more successful resulting in more success and business for themselves Educational programming, new marketing materials, new focus on post- funding support of funded companies and connection points
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2 Key SLAA Processes Deal Sourcing/Screening
Goal: Increase quality of deal flow and enhance SLAA reputation Working more closely with local ecosystem (e.g. accelerators, VCs) Defined pre-screening checklist, deal flow monitoring, and redeployment of Gust platform
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3 Key SLAA Processes Investing Process
Goal: Increase likelihood of funded company exits and outsized returns for SLAA members Due Diligence - Interns Aforementioned overhaul of deal pipeline New Deal Tools
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4 Key SLAA Processes Member Engagement
Goal: Members more involved in process/events and retain membership Angel Capital Association Access (Inquire with Chris Walsh) Semi-Annual Company Updates In-Meeting Surveys drive learning and participation New committees for these key processes
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5 Key SLAA Processes Funded Company Engagement
Goal: Be more involved in funded companies to drive their growth and towards next stage of fundraising Semi-Annual Company Updates are additional touch points Expanding SLAA deal lead role to listen as a business advocate to find opportunities to help Board Participation
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