1. Classic Game Postmortem: Ultima Online Raph Koster VP of Creative Design, Playdom Rich Vogel President, BattleCry Studios Starr Long Executive Producer, Disney Interactive

2. Early Development Mudders Ultima 6 Prototype
“Open” Floorplan: Literally
Resource System
Shards

3. Later Development / Beta
Flying by our seats:
Building a hosting Facility in an open office
Charging for Beta!?!
“We’re here to help.” (U9 Team joins)
Emergent Gameplay (Players ran our game):
World’s Oldest Profession
Bank Robbers and Magic Gates
Drunken Protests
Siege of Trinsic
Lord British Assassinated

4. Live Launch: Challenges: Trend Setting: Infamous Launch Vote
EA Sales Projections vs. Reality
Building a support system and team
Challenges:
Skill System
The Wild West: Player Killing
Duping
Trend Setting:
Community - Hulk Hogan in Britannia and Stratics/Vault/Syndicate
The New Online Language: Nerf, PK, etc
Influencing Asia: Rares, Crafting, etc
Someone ebayed a Castle for what?!?