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Spain Empty Pack Survey Q4 2016

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Presentation on theme: "Spain Empty Pack Survey Q4 2016"— Presentation transcript:

1 Spain Empty Pack Survey Q4 2016
Prepared for: <Insert contact person and/or company name > Date 2012 Prepared for: JANUARY 2017 <MISSING> © 2016 Ipsos.  All rights reserved. Contains Ipsos' Confidential and Proprietary information and may not be disclosed or reproduced without the prior written consent of Ipsos.

2 TOTAL SAMPLE - NON-DOMESTIC INCIDENCE TRENDS
N(sticks): N(packs): NB: In , Non-Domestic Incidence includes Non-Domestic packs of all companies, counterfeit Non-Domestic packs and counterfeit domestic packs of participating companies.

3 NON-DOMESTIC SAMPLE - SPLIT BY COMPANY
(N = 1,391 packs) Others include scores below 3.0% of non-domestic sticks in 2016 Q4. In this case this is equivalent to a maximum of 40 packs

4 NON-DOMESTIC SAMPLE - SPLIT BY BRAND FAMILY
(N = 1,391 packs) Others include scores below 2.0% of non-domestic sticks in 2016 Q4. In this case this is equivalent to a maximum of 28 packs

5 NON-DOMESTIC SAMPLE - SPLIT BY MARKET VARIANT
(N = 1,391 packs) (*) packs which do not bear any specific market labelling or Duty Free labelling


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