1. Experiential Marketing
Molly Pierce
AAD 517

2. Experiential Marketing
Creates Connection through the Senses
Engaging
Experiential
Creates a Memorable and Emotional Connection
Builds customer relationships for the long term
Important to create the right experience

4. Lexicon Terms Visual Impact Social Proprioception/Social Perception
Experiential Participation

5. Visual Impact Integrating visuals
An effective tool to boost engagement
Helps the audience retain information

6. Social Proprioception/Perception

7. Experiential Participation
Experiential learning
Personal and Environmental
Experiences
Meaningful and Lasting Impact
Social Swipe Charity Billboard