1. Intercultural Business Communication
Mark Du
Jiangxi University of Finance and Economics
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Mobile:
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2. Mark Du, School of International Economics & Trade
Self Introduction
Jiangxi Teacher’s University
Jiangxi University of Finance and Economics
Shanghai International Studies’ University
Waikato University, New Zealand
HEC, Paris, France
JUFE-NYIT
Kajaani University of Applied Sciences, Finland
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3. Mark Du, School of International Economics & Trade
CONTENTS
Overview
Objectives
Outline
Evaluation
Teaching Methods
Class Policies
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4. Mark Du, School of International Economics & Trade
Overview
A Two-credit course
on the cultural difference between different countries
International Business English
Participants
MBA Students
Prerequisites
Course Focus
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5. Mark Du, School of International Economics & Trade
Objectives
To understand different aspects of cultures
To learn how to communicate with people from different cultural background
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6. Mark Du, School of International Economics & Trade
Course Outline
Written Communicat8ion Patterns
Global Etiquette
Business & Social Customs
Intercultural Negotiation Process
Intercultural Negotiation Strategies
Law Affecting International Business & Travel
The Nature of Intercultural Communication
Universal System
Contrasting Cultural Values
Cultural Shock
Language
Oral &Nonverbal Communication Patterns
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7. Evaluation
Attendance: 10%
Term Paper: 20%
Final Exam: 70%
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8. Mark Du, School of International Economics & Trade
Teaching Methods
Lectures
Case Studies
Class Discussion
Simulation
E-learning
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9. Mark Du, School of International Economics & Trade
Class Policies
Attend all the lectures
Preview the textbook before the lecture
Participate in the discussion and case studies
Find related information via Internet
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