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Cost Effective Marketing Ideas For Small Retailers

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Presentation on theme: "Cost Effective Marketing Ideas For Small Retailers"— Presentation transcript:

1 Cost Effective Marketing Ideas For Small Retailers

2 Create Your Strategies First
It is of utmost importance that you create your strategies on first hand basis before you go for tactics. What should your strategies be? Create your target customer base and eliminate all others to focus on what you have chosen Try to be different from the others that cater to your common target customer base Define your business so that your customers can easily identify you

3 Build Up Your Marketing List
To be a successful retailer you need to build up your customer list that you can refer to now and often. What can you use it for? Providing something of value to your customers Advance info about new products and services Offer free report of business relevance and value

4 Maintain Regular Customer Contact
Maintaining regular contact with your customers is of prime importance for your business. Why is it so? You need to inform your customers that you are there to serve them Inform them of new products or services, promotions or special offers Inform them of product/customer reviews, any awards etc.

5 Offer Customers Something
Offering customers something will make them feel valuable and bring them closer to your business. What can you offer them? Offer them giveaways yet useful items like T-shirts, tote bags, mugs, USB drives etc Offer them discounts or special promos A chance to enter into contests or special events and gatherings

6 6980 Corte Santa Fe, San Diego, CA 92121
Contact Information For all your high quality signage solutions including retractable banner display, contact us: 6980 Corte Santa Fe, San Diego, CA 92121

7 Thank You For Viewing


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