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The Rising Cost of Presidential Campaigns
By: Michelle Allman
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Cost of Presidential Campaign
Year Cost of Presidential Campaign Candidates 1860 2.8 Million Lincoln vs. Breckinridge vs. Bell 1896 280 Million McKinley vs. Bryan 1908 102 Million Taft vs. Bryan 1932 112 Million FDR vs. Hoover 1956 148 Million Eisenhower vs. Stevenson 1960 173 Million Kennedy vs. Nixon 1964 297 Million LBJ vs. Goldwater 1968 583 Million Nixon vs. Humphrey vs. Wallace 1972 302 Million Nixon vs. McGovern
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Cost of Presidential Campaign
Year Cost of Presidential Campaign Candidates 1976 269 Million Carter vs. Ford 1980 264 Million Reagan vs. Carter 1984 241 Million Reagan vs. Mondale 1988 351 Million Bush vs. Dukakis 1992 299 Million Clinton vs. Bush vs. Perot 1996 347 Million Clinton vs. Dole 2000 450 Million Bush vs. Gore 2004 812 Million Bush vs. Kerry 2008 1.3 Billion Obama vs. McCain 2012 5.8 Billion Obama vs. Romney
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Significant Rates of Change
From What if...? The cost of the presidential campaign increased $22.4 Million each campaign year. If it had continued to grow at that rate, it would have taken approximately 225 more presidential campaigns (until the year 2892) for the cost to reach $5.8 Billion. It Happened in 2012
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Significant Rates of Change
From Prediction The cost of the presidential campaign decreased by $281Million per campaign year. If the cost had continued to shrink at this rate, the cost of the presidential campaign would have become zero in just two presidential campaigns. If it had continued to shrink, by 2012 the cost would be…
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Significant Rates of Change
From Prediction The cost of the presidential campaign increased $152 Million each campaign year. If it continued to grow at this rate, the campaign would cost $9.6 Billion.
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Significant Rates of Change
From Prediction The cost of the presidential campaign increased $4.5 Billion per campaign year. If it continues to grow at this rate, the campaign will cost over $118 Billion.
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