1. Social Psychology

2. What is Social Psychology?

3. Social Influence

4. What is Conformity?

5. Solemn Asch -What makes people conform? Feel incompetent
3 or more people
Unanimous opinion
High status
Observe actions

6. Asch Experiment Video

7. Watch Clip and pick out….
Normative influence?
- Behavior wants to be seen as normal by other people
Informational Influence?
Willingness to accept ideas of others

8. Obedience to Authority
-Stanley Milgram

9. Factors that influence obedience?
- A legitimate authority
- A prestigious institution
- Depersonalization
- No Defiant role models

10. Stanley Milgram Study

11. Group Pressure &Dynamics
What is the influence of being in a group

12. Social Facilitation?
- we perform better in the presence of
others

13. Social Loafing
- Singing in the choirs

14. Examples ( Google Drive)
Norms of reciprocity and group decision making

15. Preventing Reactance Against Pressure
Psychological reactance
if pressure is too blatant, has opposite of intended effect
often phrase pressure into questions
“would you please put your books and notes away for the quiz?”
Get out your books!

16. Social Influence( cont….)
Deindividuation
- loss of self restraint
- Rock concerts/sporting events

17. CNN- Powder puff clip

18. End here today ….

19. Social Pressure in Group Decisions
Groupthink
group members try to maintain harmony and unanimity in group
can lead to some better decisions and some worse decisions than individuals
Bay of Pigs Invasion?
How about that homecoming theme?

20. Social Pressure in Group Decisions
Group polarization
majority position stronger after a group discussion in which a minority is arguing against the majority point of view
Why does this occur?
informational and normative influences
Against
For
Group 1
Group 2
Before group discussion
Strength of opinion
(a)
After group discussion
(b)
This figure was adapted from the Gray CD version of figure 14.6

21. Should teachers be evaluated by students?
Vote… Yes No Maybe
Why? Explain and discuss.