1. Puretech Global Sdn Bhd
Marketing

2. Marketing Workflow Prepare keyword & shortcode
Request new campaign design or adaptation design for run campaign in potential countries.
Schedule related content for the campaign
Performance full testing for the campaign before launch in market.
Inform and request Online IT prepare list of offer list
Prepare weekly reporting to analysis

3. Web & Wap subscription flow
Banners
Wap/web Landing page
User need to sms keyword to shortcode / click sms now button
Affiliates partners charged ads cost
Pixel fired to affiliates
Stop service- sms stop keyword to shortcode
User received MT charged message
User received welcome message

4. Banners

5. 1st Step: Landing Page
User need to select operator and enter their MSISDN to continue next page
Example URL :

6. Last Step: SMS instruction page / Thank You page / Confirmation page / AOC (advisory of charge)
At this page will show user on how to subscribe the service
E.g, send the keyword to the shortcode.

7. Click “sms now” button

8. Welcome Message
Once user success subscribe the service. User will receive welcome message from Operator as below format:
“RM0.00. Successful registration. No subscription fee. Price: RM3.00/SMS(Excl. GST). 1SMS/Day. Renewal on xx/xx/xx. To cancel, send STOP CDF to ”

9. Sample of contents http://puteez.com/fn/sample/baby3.3gp
Sample content thumbnail

10. MO,MT and DN Explain MO (Mobile Originating)
Subscription message ( User  Telco  CP )
MT (Mobile Terminating)
Welcome Message ( Telco  User )
Content Push ( CP  Telco  User )
DN (Delivery Notification)
Success Charge or Failed ( Telco  CP )

11. MO, MT and DN Flow

12. THE END