1. Eric Miller, Megan Gallagher & Melissa Mulvey
FitnessConnect
“Keeping you Connected, Informed and Prepared”
Eric Miller, Megan Gallagher
&
Melissa Mulvey
Thank you guys for coming
Introduce group members by name: “…”
Our project this semester was creating“ Fitness Connect”
Our main goal was to create an information sharing platform where health physicians can communicate and monitor their patients outside of their office.

2. FitnessConnect Information Sharing Platform
Users’ Data
Healthcare Practitioner
Problem & Solution
User
Over 20 million consumers use FitBit, Apple Watch and other health metric collecting devices
The data the users collects is remote!
Single Source of Truth
Benefit
For Users using it to share information with healthcare practitioners:
Increased Visualization into health data by professionals
Information
Over 20 million consumers use FitBit, Apple Watch and other health metric collecting devices
Users of FitBit, Apple Watch & other health metric collecting devices store data remotely
The data you collect is only accessible to you, why have a Wi-Fi enabled device if your data stays in the same place forever?
Unless you’re a professional you may not know exactly what you're doing right or wrong. Sure you burned 600 calories on your run and met your daily step goal, but you need to know more!
Wouldn’t your health data be better understood by a healthcare professional like your physician? We think so and that’s where FitnessConnect comes into play.
Solution
I. Diagram Description:
1. Users Data: Our goal is to connect the users of health metric tracking devices with their Healthcare practitioners through FitnessConnect to take better advantage of Fitbit/Smartwatch technology
2.Fitness Connect (Information Sharing Platform): We connect the users data with professionals by creating an information sharing platform that enables users to share their health metrics with the right resources. This platform has many advantages such as...
Healthcare practitioners can better monitor patients by the increased visibility into their health metrics FitnessConnect provides
“Chat room” to talk with patients outside of a scheduled appointment
3. Resources: Healthcare practitioners then pass this information that was once just data back to the user
II. Single Source of Truth
In addition to creating an information sharing platform we also wanted to create an application that could keep track of your fitness and health metrics, dietary habits, medications and appointments all in one place which FitnessConnect also provides
Benefit
Users using it to share data with Healthcare Practitioners benefits are...
Allowing medical professionals visibility into your daily health metrics and dietary habits enables users and healthcare practitioners to proactively fight possible health problems and opens a channel of communication

3. Target Market & Competition
Users/Consumers of FitBit, Apple Watch etc.
Healthcare Practitioners
Through are research we found that three main users would benefit greatly from the creation of an application with the capabilities of Fitness Connect.
Our target market includes Health Metric Monitoring Consumers, Healthcare Practitioners and Insurance Agencies
Each of these users could benefit in different ways based on the type of user they are.
We will explain how each user can benefit from Fitness connect in our overview of our Personas of our two main users in the upcoming slides

4. Dr. Mark Kravchyk Medical Practitioner
Age: 55
Education: Doctorate in Medicine from UPenn
Interests: Reading, Running, Cooking, Spending time with friends and family
Qualities: Goal Oriented, Hard-Working, Compassionate, Cares Deeply for his patients
Problem Statement:
“I love all of my patients but there isn’t a way for me to keep in touch with them outside of the office to ensure they’re staying healthy”
Second Persona is Doctor Mark Kravchyk and he is a Medical Practitioner
Problem Statement:
“I love all of my patients but there isn’t a way for me to keep in touch with them outside of the office to ensure they’re staying healthy”

5. Karen Schroder (FitBit Owner & User)
Age: 36
Education: BBA Risk Management from Temple
Interests: Reading, Writing, Traveling, Community Service
Qualities: Hard-working, Goal Oriented, compassionate
Problem Statement:
“I love my FitBit, I just wish there was a place I could share this information with my primary care physician to help me stay as healthy as possible”
First Persona is Karen Schroder and she is a Health insurance underwriter
Problem Statement:
“I love my job, but it’s so hard to establish a fee for my clients without knowing the actual status of their health. How am I suppose to know how healthy they actually are ?”

6. Prototype Demonstration
Our Prototype
We will now give a quick demo of our prototype that will help portray how Fitness Connect can help our three target market segments
Prototype Demonstration

7. Revenue & Implementation Model
75 Initial Offices
Free App Download
$1,500 a Year Per Office
$112,500 in
Year 1 Revenue
**Medical Practitioners use service for a fee, patients use the service for free.
This is also a form of marketing for our application.
More Doctors = More Patients = More Subscriptions
Just read off slide:
75 Initial Users based obtained from web marketing, and door to door
Users get free app download
Pay $1,500 a year per Office
Results in 112,500 in revenue
However our next slide lays out our financials for years 1-3 will break down our costs as well

8. FINANCIAL FORECAST Sales double each year - 75 150 300
Year 1
Year 2
Year 3
Gross Income
Customers/transactions/etc $1,500 price
 $112,500.00
 $225,000.00
 $450,000.00
Total Income
Expenses
Sales, marketing & advertising
 $120,000.00
 $  60,000.00
 $  30,000.00
Salaries, wages & taxes
 $  43,317.15
Hosting & other services
 $  10,000.00
Total Expenses
$173,317.15
$113,317.15
$ 83,317.15
Net Income
$ (60,817.15)
$111,682.85
$366,682.85
Sales double each year
Marketing decreases by 50% each year
Taxes at a PA rate of 9.99%
Other expen

9. Thanks for Taking the Time, We Appreciate It.
Thank You!
Any QuestionS?
Thanks for Taking the Time, We Appreciate It.

10. Appendix- Data Model

11. Appendix- Process Model

12. Appendix- Systems Architecture