1. Recommending a Strategy
Corporate Web Site Maintenance
Recommending a Strategy

2. Vision Statement
Urban Office Properties will have a comprehensive Web site that provides current and accurate information for customers and employees.

3. Goal and Objective
Our goal is to have a current and accurate Web site at all times.
The objective is to determine the best way to reach our goal.

4. Today’s Situation
The company that was contracted to maintain our Web site, Connection Web Services, has gone out of business.
Our graphic designer has been making simple changes as needed.
We need the services of a Web developer to make upgrades and software changes.

5. Available Options
Continue having our graphic designer update the site as needed, and hire a developer for software changes.
Hire a full-time Web developer to maintain the entire site.
Hire a contractor to maintain the entire site on an as-needed basis.
Hire a company to maintain the entire site.

6. Graphic Designer Advantages Disadvantages Costs Already on staff
Already trained to make most changes
Disadvantages
Is busy with other job responsiblities
Costs
Cannot make software changes; would have to hire a Web developer at $75 per hour for software changes

7. Full-time Web Developer
Advantages
Could make all changes necessary to the site in a timely manner
Disadvantages
$80,000 for employee
Would take time to hire the right person
Costs
$6,000 for computer and software purchases

8. Contractor Advantages Disadvantages Costs
Could make all changes necessary as needed
One person to deal with
Disadvantages
Would take time to hire the right person
Would have other clients; no guarantee that changes would be made immediately
Costs
Hourly charges; approximately $20,000 per year

9. Web Site Maintenance Company
Advantages
Could make all changes necessary as needed
Disadvantages
Would take time to find the right company
Would have other clients; charges might not be made right away
Costs
Hourly charges depending on the type of change
Approximately $30,000 per year

10. Recommendation Recommend we hire a Web developer
We would maintane control over the Web site and be able to make ongoing changes as well as implement new features and functionality
The next step would be to start the hiring process
Research and write job description
Advertise position
Plan office space