1. Multi-Media Public Relations
Going Public
Multi-Media Public Relations

2. Learning Outcome
By the end of this learning module, you will be able to Increase the positive presence of the Adventist Church in your community in multiple mediums.

3. Public Relationship Check-up
Fill out the survey in groups of two.

4. Matthew 5:14

5. E. G. White

6. Barna Group

7. Awareness & Perceptions

8. Ask…

9. Multi-media

10. ??? Correct Incorrect Seventh-day Adventist Adventist
SDA

12. Correct

13. Lovely but Obscure

15. Social Media

16. Get Listed

17. North American Division

18. Newspaper, TV, Radio

19. Great Stories

20. Press Release

21. Press Release Elements
1st paragraph: Who, what, when, where, how
2nd paragraph: Why program is important to audience
3rd paragraph: Quote from organizers
4th paragraph: Good background information
5th paragraph: Registration information or contact for more information

22. Community Presence

23. The End!