1. Tips for a Successful Final Consulting Project
You are welcome to ask questions at any time!

2. Getting Started Work in a google doc Meet with your client ASAP
Do not worry about formatting when working in the google doc, just get all ideas down
Later, transfer work to word document, format in word, and send it in
Meet with your client ASAP
Brainstorm ideas for deliverables—make sure they are substantial
Stay organized
Be on top of deadlines

3. Letter of Transmittal First page of project
One page letter presenting the project to your client
Example in textbook is really helpful! But make sure the letter is appropriate for your audience

4. Formatting Follow examples on ELMS
Single-spaced and double spaces between paragraphs
Keep paragraphs and sentences short
Include visuals and also label the visuals clearly
Do your table of contents last
You do not know what you are going to add or cut to your final paper, so the page numbers can change
List of visuals
Proper headings and subheadings
Great way to organize
Include a lot of headings!

5. Headings

6. Visuals—great! But don’t crowd the visuals on the page
Remember to make the text appealing and easy to read at all times.
Make sure to label all visuals clearly.

7. Visuals—great!
You do not have to include a list of figures unless you are using many visuals (charts, tables, etc).

8. SWOT Analysis Make sure it is in parallel structure
Consider including an introduction about your SWOT analysis, graphic of your SWOT analysis, and subheadings explaining the SWOT analysis in greater detail

9. Research—primary Survey and interview
Get started on these ahead of time, so you have enough time to get adequate results
If applicable, use surveymonkey.com
Try to include visuals of your primary research in your report (screenshots)
Include all of your primary research results in the appendix of your project at the end of the report

13. Recommendations—be detailed, yet clear and concise
Targets for marketing plan
Promotion of the shop local mentality
Personal value of homes
Marketing visuals
Logo
Web presence
Registration on Angie’s List (local reviews for consumers) and Independent We Stand app (popular app to look up local businesses)

14. Deliverables Logo Truck decal (with details on prices and analysis)
Any time you give the client any recommendation that involves him/her spending money, you must analyze the cost of your recommendation and see whether that expenditure would be worthwhile for the client.
Website
Screenshots and explanations to explain how to edit the site and navigate it
Screenshots of homepage, about page, contact page, testimonials page (came from primary research—interviews)

15. Conclusion Your report needs a conclusion
This statement should consist of a summary of the recommendations.
It should also include a statement concerning how these recommendations will impact the organization in the future.

16. Additional Tips
It is alright for your report to include some repetition
Your report should be approximately ten to twelve pages in length per student working on the topic.
This number of pages does not include the letter of transmittal, the table of contents, the cover sheet, or the executive summary.
It does, however, include the visuals and all of your detailed recommendations.
If you are telling the client something he/she should know already (such as background of the company), be sure to use words such as “As you know…” or “As you may remember…”
Use simple language, do not be extravagant
Know your audience
Use plenty of white space to keep the report attractive and help the reader