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What's the Plan…?
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Today’s Agenda Why produce a Business Plan ? Structure
Top Tips – making it easy ! Common errors Finance Section Summary Start 06.30pm Close 08.30pm
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Why produce a plan ?
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Business Plan structure
Front cover – image ! Business Summary – 4 sections Personal Section CV Legal / Health and Safety Financials Market Research Marketing Business Operations Contingency Final overview
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Documents
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common errors ? Poor presentation / formatting – lock with PDF
Business summary lacks clarity Writing style – Too many words Poor Business Summary No Images Lack of Market Research Financials incorrect No profit and loss Start up costs don’t match loan request
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Business Summary what we do…… how does it operate ? financial summary
who are our customers ? how does it operate ? financial summary
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Writing style….. Thames Breaks is situated on the banks of the estuary at Chertsey, 30 minutes from the buzz of the city of London . The business was started by John and Julie Smith in It consists of 35 static caravans, 3 pine Lodges and 7 holiday apartments. The park currently enjoys a four star rating with “visit England” tourism. Facilities include reception, shop, impressive children's play area and a well presented bar
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Bullet point….….. Thames Breaks Holiday Park, Chertsey
Partnership, John and Julie Smith Established 1978 35 static caravans, 3 pine Lodges, 7 holiday apartments. Freehold land, three acres. Four star “Visit England” rating Reception, shop, impressive children's play area and bar.
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Financials
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Sales / Turnover £70000 Less cost of sales (£30000) Gross Profit £40000 Rent (£10000) Rates ( £5000) Advertising (£500) Wages Insurance (£500) Stationery (£500) Interest Cleaning (£1000) Clothing (£200) Travel (£800) Gas Water Elec (£500) Telephone (£600) Professional Fees (£400) TOTAL OVERHEADS (£20000) Net Profit £20000
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The Village Store Turnover needed = £200,000
50 weeks a year = £4000 per week 7 days a week = £571 per day 8 hours a day = £71 per hour / = £5.90 every 5 mins Average spend = £3.50 per customer 1.7 customers every 5 mins
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Market Research
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Further support….
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Start and Grow One to one mentoring Business skills training
Access to finance Business Planning support Mentoring
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Start and Grow areas Croydon Lambeth Lewisham Greenwich Enfield
Havering Haringey Waltham Forest Redbridge Newham
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Start and Grow cost Heavily subsidised by Regional Growth Fund
Only £100 plus Vat, one off fee
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Enterprise for London www.enterpriseforlondon.com
Follow us on Social Media !
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Thank you……
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