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Involve the advertiser

Published byClaribel McDowell Modified over 6 years ago

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Presentation on theme: "Involve the advertiser"— Presentation transcript:

1 Involve the advertiser
Take advantage from a large choice Target specific segments

2 Readership’s growth

3 Global power of the Groups - Interdeco
A group offering a wide range of well targeted and powerful magazines

4 Global power of the Groups
Condé Nast : Everything you want to know

5 Promotional / Event advertising campaigns
Promotions, gifts, awards, anniversaries : the traditional ways to campaign.

6 Price as key selling point
Cosmopolitan - Spain Economica - Spain

7 Use of gift as a key selling strategy
Elle - UK Cosmopolitan - Spain

8 Awards : Newsweek wins an award for its 9 /11 cover in the United States
Newsweek - USA

9 Awards : Businessworld in India create the Ethical Company Award
Businessworld - India

10 Tribute by BILD to mark its 50 years anniversary in Germany
Thanks for Bum Bum Thanks for Reunification Thanks for the Hope BILD - Germany

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