Presentation is loading. Please wait.

Presentation is loading. Please wait.

Name of the Business…. The product is….

Published byIrma Darlene Harrison Modified over 6 years ago

Similar presentations

Presentation on theme: "Name of the Business…. The product is…."— Presentation transcript:

1 Name of the Business…. The product is….
The Marketing Mix Name of the Business…. The product is…. Assessment Criteria P2: Complete 

2 Assessment Criteria P2: Complete 
What pricing strategy does the business use for this product? Why is it effective? How might choosing the wrong pricing strategy affect this product? Assessment Criteria P2: Complete 

3 Assessment Criteria P2: Complete 
What are the features of this product? How do these features help to market this product? What problems might having these features create for the marketing of this product? Assessment Criteria P2: Complete 

4 Assessment Criteria P2: Complete 
Why is is promoting this product important? How is this product promoted? What problems might the business face in promoting this product? Assessment Criteria P2: Complete 

5 Assessment Criteria P2: Complete 
What is a channel of distribution? How does this product get to the customer? Why is the channel of distribution important for this product? Assessment Criteria P2: Complete 

Download ppt "Name of the Business…. The product is…."

Similar presentations

The 4 P’s of Marketing consumer The Marketing Mix.

The 4 P’s of Marketing consumer The Marketing Mix.
The 4 “P”s of Marketing Product, Price, Place, and Promotion

The 4 “P”s of Marketing Product, Price, Place, and Promotion
Name 10???. Branding Definition / meaning…. reasons for it? benefits achieved from successful branding?

Name 10???. Branding Definition / meaning…. reasons for it? benefits achieved from successful branding?
MARKET YOUR BUSINESS Chapter 9

MARKET YOUR BUSINESS Chapter 9
What is the Marketing Mix? Ms. Roberts EWHS Marketing 2011.

What is the Marketing Mix? Ms. Roberts EWHS Marketing 2011.
Market penetration strategy 1.More purchase and usage from existing customers 2.Gain customers from competitors 3.Convert non users into users.

Market penetration strategy 1.More purchase and usage from existing customers 2.Gain customers from competitors 3.Convert non users into users.
Objectives: List the four components of the Marketing Mix Understand that the Marketing Mix is the basic, central recipe for all Marketing plans Books.

Objectives: List the four components of the Marketing Mix Understand that the Marketing Mix is the basic, central recipe for all Marketing plans Books.
Sports & Entertainment Marketing Mr. Bernstein Develop a Marketing Plan, pp 256-259 May 21, 2013.

Sports & Entertainment Marketing Mr. Bernstein Develop a Marketing Plan, pp May 21, 2013.
The Main Idea To sell. The Main Idea To sell The Basics of Marketing To market a product successfully,

The Main Idea To sell. The Main Idea To sell The Basics of Marketing To market a product successfully,
Ms. Park. 1. Market Analysis 2. Market Selection 3. Marketing Mix.

Ms. Park. 1. Market Analysis 2. Market Selection 3. Marketing Mix.
Identify the 4 P’s. Learning Objectives To be able to identify and discuss the different parts of the marketing mix To be able to identify the relevance.

Identify the 4 P’s. Learning Objectives To be able to identify and discuss the different parts of the marketing mix To be able to identify the relevance.
The Marketing Plan Business Organization and Management Chapter 10.

The Marketing Plan Business Organization and Management Chapter 10.
Revision of Elasticity Promotion Promotion is divided in two categories 1. Above the line advertising 2. Below the line advertising.

Revision of Elasticity Promotion Promotion is divided in two categories 1. Above the line advertising 2. Below the line advertising.
[Product Name] Marketing Plan [Name]. Market Summary Target market review – unsatisfied needs/demand Life cycle of product in demand Early Adopters/ Pioneers.

[Product Name] Marketing Plan [Name]. Market Summary Target market review – unsatisfied needs/demand Life cycle of product in demand Early Adopters/ Pioneers.
Unit B Planning and Preparing to Manage a Small Business Competency 5.00 Understand pricing, promotion, and market planning.

Unit B Planning and Preparing to Manage a Small Business Competency 5.00 Understand pricing, promotion, and market planning.
Market and Market Identification Try to memorize the terms in this section, because you will use them throughout your study of marketing! The first important.

Market and Market Identification Try to memorize the terms in this section, because you will use them throughout your study of marketing! The first important.
MARKETING PLAN 1)Executive summary 2)Current Marketing situation

MARKETING PLAN 1)Executive summary 2)Current Marketing situation
Marketing Process Understand the marketplace and customer needs Design a customer driven marketing strategy Develop an integrated marketing mix program.

Marketing Process Understand the marketplace and customer needs Design a customer driven marketing strategy Develop an integrated marketing mix program.
The World of Marketing Standard 1 Objective 1. Marketing Marketing is the activity, set of institutions, and processes for creating, communicating, delivering,

The World of Marketing Standard 1 Objective 1. Marketing Marketing is the activity, set of institutions, and processes for creating, communicating, delivering,
Lesson 4.2 – The Marketing Mix Copyright © 2014 by Sports Career Consulting, LLC.

Lesson 4.2 – The Marketing Mix Copyright © 2014 by Sports Career Consulting, LLC.

Similar presentations

Ads by Google