1. China Media from A Cultural Perspective
December 2016
Guo Ke

2. China’s Media Landscape (1)
What does a newspaper represent in China?
The identity and quality of readers?.
Cultural origin
Social status quo
Life experience
Personal values
Which newspaper is representing you?

3. China’s Media Landscape (2)
What does a radio/TV station stand for in China?
Practical purposes: for fun, relaxation and useful information
So-called the mass media:
What does broadcast really mean to you?

4. China’s Media Landscape (3)
What does internet + media mean in China?
All rounds purposes: two-way, private and inclusive and less newsy, more daily life oriented?
What does internet change your life?

5. China’s media is a mirror of the nation
Media quality vs social quality
Media attitude vs social attitude
Media management vs social management (levels)
Media image vs nation’s image
Media influence vs nation’s influence
Media fate vs nation’s fate
Media history vs nation’s history

6. Used to be the beginning of a day

7. Still the window of a nation?

8. Feelings or perceptions towards China’s media
Do you rely on China’s media for all the information you need?
What kind of information you get and do not get from? Such as CCTV 1 Evening Newsline reporting style
How do you feel? Happy, frustrated and encouraged?

9. Are China’s media laggging behind?
Are China’s media not mirroring the social development and progress?
Are China’s media not satisfying the needs of its audience?

10. Roles of China’s media in the world
China as a major big power with its vast population and growing important roles in the world does not seem to have a similar role in its media coverage in China
Misunderstandings among Chinese audiences and especially intellectuals?
Misunderstandings among foreigners who have lived in Chian for long and even arrongance towards China

11. Other Issues about China’s media
Other ironies?
Controveries?
Are they the faults of China’s media

12. Are mainstream media mainstream in China?
Representing the minority?
Telling stories about elites?
Reporting on what should be interpreted?
Reporting on what a reporter may not believe in himself?
Others?

13. The day after the Wenzhou Train Collision

14. A Big nation with no influential newspapers
No long mainstream
No influential media
Vying for attention
Low Profiles

16. Why no influential media or newspapers in China?
No independent identity as a political affiliation
No clear readership:
No professional judgement: news judgement after political judgement
No editorial independence
No media professionals, with less diversity
No environment for tolerating eccentricity

17. Standards for influential media?
20% of global news?
Opinions + Editorials
Cross border influences and readership
Elite subscription
A daily must for decision makers

18. Projects Design and Discussions
Maybe not foreign language media
Other suggestions?
How are we going to group together?