1. Reporting Inbound Marketing Results & Account Review Framework xx/xx/xxxx

2. Goals List your clients short term and long term goals
Ask the question, “Are these still your priorities, have these changed at all?”

3. Plans
List the plans and strategies you mapped out to help the client achieve their goals
Is necessary list out who was responsible for each action item

4. TRAFFIC GENERATION METRICS.
ARE YOU GETTING THEM FOUND ONLINE?

6. E Organic Traffic

7. s Keyword Summary
Replace KYs with organic search

8. F Page Performance
Replace KYs with organic search

10. f Blog Analytics

12. B Monthly Reach

13. B Sources: Social Media

14. ARE YOU CONVERTING THEIR VISITORS
LEAD GENERATION
METRICS.
ARE YOU CONVERTING THEIR VISITORS
INTO LEADS?

16. N Landing Page Results
What were the most and least successful LPs?

18. M Results

19. M Sources:

20. U Sources: Overall Lead Acquisition

21. U Sources: Overall Lead Acquisition

22. CUSTOMER GENERATION
METRICS.
ARE YOU GETTING THEM CUSTOMERS?

24. ; Lead Nurturing Results

26. r Overall Customer Acquisition

27. List of Action Items and Next Steps