1. How to start a user group
Microsoft Ignite 2016
7/3/2018 1:28 AM
BRK1035
How to start a user group
Kent Agerlund
© 2016 Microsoft Corporation. All rights reserved. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.

2. How to start a user group
Microsoft 2016
7/3/2018 1:28 AM
BRK1035
How to start a user group
Kent Agerlund
#BRK1035
@Agerlund
© 2016 Microsoft Corporation. All rights reserved. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.

3. Agenda Why start a user group How to start a user group
Word from Microsoft
Word from sponsors

4. Why start a user group Why Resources
You have deep passion for a technology
You like to share knowledge
You love the idea of having 100’s of peers to play ball with
Resources

5. Southwest & Europe
Mike Terrill AZSMUG - Arizona Systems Management User Group. 
The purpose of the AZSMUG is to provide new and experienced Systems Management administrators with a place to meet in Southern Arizona. The meetings will enable Systems Management administrators to exchange ideas, work out problems, and discuss new and improved technologies and partnership amongst your peers and people with similar interest.
Membership is free, so there are no collected fees for joining. All we ask is for your time and to actively participate with questions, tips, tricks and other useful information.
Kent Agerlund – System Center User Group Denmark & Norway, assisting NYC, Switzerland and Des Moines
Quarterly meetings
Full day events
Focus on everything System Management, Client, Cloud, Server & Automation
Just started our own YouTube channel
Norway, Denmark, NYC, Des Moines are free events

6. Northwest & Texas
Pete Zerger: Houston Area Systems Management User Group (HASMUG)
Quarterly meetings that bring together folks from all walks of systems management in the Greater Houston area
Focused on systems management technology, primarily Microsoft System Center
Encourage the community to participate in ways that make them comfortable – ask questions, share stories
Find speakers and sponsors through Twitter or Facebook (hashtags), LinkedIn (relevant groups), websites (myitforum.com or mscloudcommunity.com)
Meet in Microsoft offices or technology centers
Consider forming a Board of Directors for help with management, decision making, finding speakers and venues, etc.
Wally Mead: Northwest System Center User Group (NWSCUG)
Monthly meetings based in Bellevue, WA dedicated to sharing information, ideas, and solutions
Goal is to provide an exceptional experience to all System Center product users with an end goal of delivering exceptional service to customers  
Heavy focus on Configuration Manager
Board of Directors
Highly encourage community participation – ask questions, share tips and tricks from their environment, relay information from recent conferences
Reach out to other well established User Groups for advice, help with speakers and sponsors
Matthew Hudson

7. Word from Microsoft Ken Hyld, Microsoft Denmark
Microsoft might be able to provide
Meeting facilities
Room
Breakfast, sandwiches etc.
Help on invites – Promoting events
Making invites
Sending out invites
Contact details for other partners
Sponsoring – Help finding sponsors

8. Parallels
Traditionally known as a “Mac company”, Parallels has evolved to become a dedicated partner to organizations who need to support multi-platform environments
Parallels Mac Management for Microsoft SCCM
We participate in User Groups to become integrated into the SCCM community and drive awareness of Parallels solutions. User Groups also allow us to have deeper engagements with Microsoft MVPs and SCCM admins which help in product development and customer insight.
Interested groups may contact us at
Carlos Capó:
Erin Paiso:

9. 1E – Enterprise Client Management
Brand Awareness
Speaking Opportunities
Valuable Content and Learning
Networking

10. Cireson – Microsoft Cloud & System Center
World leader in Microsoft Cloud and System Center
Mission: To make your working life ridiculously more productive by bringing service and asset management together
Solutions: Service Management, Asset Management, Password Reset, and Free Community apps for Service Manager and Configuration Manager
We participate in User Groups to give back to the community, share our knowledge, experience and best practices gathered from over 20 years of System Center experience, as well to promote our products and services with the ultimate goal of helping the community solve business challenges and achieve their goals
Interested parties can contact us through social media, , at events/conferences, or via telephone. The quickest way is usually through our PR/Marketing department.

11. VEEAM Availability solutions
We participate in User Groups for many reasons
Knowledge sharing and receiving
Promotion of our solutions
Support of user groups and community events
Networking
Veeam Vanguards
1+1=3
Sponsorship / assistance through local marketing departments (or contact Veeam evangelists)

12. Flexera Participated in User Groups since 2013 (globally)
Was able to significantly increase brand awareness
Allowed us to connect with users, enterprise accounts, new partners and influencers in this community in a genuine, organic manner
Learnings as a sponsor: Have one main person responsible for SCUG, watch who the other speakers are, make sure to share meaningful info and not be only sales focused.
What’s most important to a sponsor: a clear path to leads (company, title, all contact details), audience is interested in our topic (SCCM), number of attendance, time to network.

13. User groups

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7/3/2018 1:28 AM
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© 2014 Microsoft Corporation. All rights reserved. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.

15. 7/3/2018 1:28 AM
© 2014 Microsoft Corporation. All rights reserved. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.