1. Life is NOT a Game… Success Must be Clearly Defined Michael Beall
President & CEO
National Cooperative Business Association
CLUSA International

2. Cooperative Principles

3. Cooperative Principle # 1
Voluntary and Open Membership Cooperatives are voluntary organizations, open to all people able to use its services and willing to accept the responsibilities of membership, without gender, social, racial, political or religious discrimination.

4. Cooperative Principle # 2
Democratic Member Control Cooperatives are democratic organizations controlled by their members who actively participate in setting their policies and making decisions.

5. Cooperative Principle # 3
Member Economic Participation Members contribute equally to, and democratically control, the capital of the cooperative. This benefits members in proportion to the business they conduct with the cooperative rather than on the capital invested.

6. Cooperative Principle # 4
Autonomy and Independence Cooperatives are autonomous, self-help organizations controlled by their members. If the co-op enters into agreements with other organizations or raises capital from external sources, it is done so based on terms that ensure democratic control by the members and maintains the cooperative’s autonomy.

7. Cooperative Principle # 5
Education, Training, and Information Cooperatives provide education and training for members, elected representatives, managers and employees so they can contribute effectively to the development of their cooperative. Members also inform the general public about the nature and benefits of cooperatives.

8. Cooperation among Cooperatives
Cooperative Principle # 6
Cooperation among Cooperatives
Cooperatives serve their members most effectively and strengthen the cooperative sector by working together through local, national, regional and international structures. Cooperatives often lack necessary resources to meet all the needs of its members; can achieve greater economies of scale by working with other co-ops.

9. Cooperative Principle # 7
Concern for Community While focusing on member needs, cooperatives work for the sustainable development of communities through policies and programs accepted by the members Cooperatives serve their members most effectively and strengthen the cooperative sector by working together through local, national, regional and international structures.

10. Success Is your Credit Union a Cooperative?
Strategic Planning (start focusing!)
Listen, Learn, Lead
Board member responsibilities (act!)
Board makeup (your membership has talent)
Youth (surefire way to get youth)

11. Board Member Responsibilities
Owners Pick and Protect your Quarterback
Does your board say no to your chosen leader?
Let them run the plays, you are the owner!
Do things they need you to do
Find your role in the strategic plan
Sponsor relations
Recruiting talent for board/committees

12. Board Member Responsibilities
Self policing: Shut down rogue board members
Stay out of staffing issues:
Let your quarterback build his team

13. Be Strategic Where do you spend time as a board?
- In the weeds of the numbers and ratios?
- Determining the role of the board and acting on those areas of focus?

14. Be Strategic Financial Dashboard
Finance Committee to focus on those discussions

15. Be Strategic www.NCBA.coop Strategic dash board Do you have one?
- What would it say?

21. Board Makeup Why are you on the board?
Hint: “been on it for years” IS NOT the right answer.
Neither is “I enjoy it.”
What is your contribution? Assess that.
Have you done a skills assessment?
What skills are needed?
Lawyer, CPA sure, but community connections
Chamber of commerce star that opens doors

22. Board Makeup Recruit what you need!
If a board member is a problem for CEO, Board relations….deal with it! Or talent leaves
Get a mix of age ranges! Recruit for 20s and 30s
Diversify – women make majority of family financial decisions
Diversify – African Americans are most loyal CU members, Latinos have different financial needs

23. Annual Recruitment Day
Board role – recruit one new potential volunteer per year
Recruits submit a CV
CU holds a lunch for the board and recruits
Nice lunch, league speaker on role of board, financial overview, what we do
Ask recruits to sign up – Are you willing to serve, or run?
CU implemented 3 term (9 year) term limits

24. Co-op’s Around the World
Globally, cooperatives serve over 3 billion people.
The U.S. has the most cooperative members, followed by China and India.
The largest 300 cooperatives in the world have resources that equal the economy of Canada.
In Canada, one in every 4 people is a member of a cooperative.

25. $652 billion in annual sales
U.S. Coops by the Numbers…
29,000 Cooperatives in the US
2 million jobs
$652 billion in annual sales
$3 trillion in assets

27. 1401 New York Avenue, NW • Suite 1100 • Washington, DC 20005
Thank You!
Michael Beall
President & CEO
1401 New York Avenue, NW • Suite 1100 • Washington, DC 20005