1. BROWSER PUSH NOTIFICATIONS – Part (2)
Are Browser Push Notifications worth investing for BFSI brands?

2. Things To Remember Slides & Recording Tweet Question
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Slides & Recording
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3. Agenda Industry Stats on BFSI
Are Browser Push Notifications worth Investing for BFSI Brands?
Type of Campaigns that would give good results (Pain Points)
Top Use Cases each on Browser Push Notifications for the BFSI.
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4. 20 7Bn 4Bn 5Bn 2Bn 3,000 Our Experience + + + + + Years of Experience
Netcore is India's Leading Marketing Technology company helping brands create connected experiences with customers.
7Bn +
Customer Connects
4Bn +
Events Daily
5Bn +
s / Month
2Bn +
SMSs Sent / Month
3,000 +
Customers

5. Marketing Channels Email SMS Voice Audience Targeting
Create dynamic conversations, not just campaign
Drive mobile engagement with highly targeted SMS
SMS
Send Voice messages at scale without touching a phone
Voice
Audience Targeting
Engage with your customers through Facebook, Gmail & Mobile ads
Engage your customers online with real-time, personalized browser notifications
Browser Notification
Real-time engagement with your website visitors
Web Messaging
Engage with your app visitors in the moment
In-App Messaging
Push Notification
Deliver relevant app notifications that adds value

6. Quick Recap – Part (1)
(Held on 27th September 2017)

7. What we spoke in Part (1)
We Understood the basics of using Browser Push Notifications
Why we should use them?
Industry wise Early Adopters of Browser Push Notifications
We checked out Best Practices and Use cases for Ecommerce, Travel & BFSI
We presented the success story of Axis Securities.
4 Growth Hacks
Open for Feedbacks –
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8. Check out the Part (1) here:
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9. Banking & Securities lead the BFSI Industry
(Out of 15%)
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10. Why BFSI Should use Browser Push Notifications?
Major Reason: Most Users do not usually Subscribe to BFSI Website Updates, hence they are Anonymous!
BFSI Website
Ecommerce Website
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11. Most Effective type of Campaigns in BFSI
1. Promotional Campaigns
4. Timely & triggered Campaigns
2. Dropout / Re-Targeting Campaigns
5. Cross-Channel Marketing Campaigns
3. Renewal Campaigns
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12. The Customer Journey of a Typical User.
And the Journey goes on.
Goes for a
Car Loan
Goes for a
House Loan
Takes Health Insurance Policies for the family
Gets married
Wants to secure his Family
So goes for a Life Insurance Plan
Comes across constant Ads for Investing in SIPs
Goes for a Small SIP
Starts Saving
Gets a Credit Card
User Opens Bank Account
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13. Use Cases for Banking

14. Use Cases for Banking Re-target Drop-outs 1 www.bank.com
Hi Mr. Ambani, what happened? You were just 1 step away for your Ferrari Credit Card!
Don’t worry, you can complete the process by clicking below.
Let me complete it now
Remind me in 1 day
Re-target Drop-outs 1
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15. Use Cases for Banking Multi/Cross Channel [Drop Outs] 2 www.bank.com
Hi Mr. Ambani! Trouble to complete your credit card process?
Don’t worry, complete the process by clicking the resume button or speak to our call centre team.
Resume
I want to speak
Multi/Cross Channel [Drop Outs] 2
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16. Use Cases for Banking Updates 3 www.bank.com
Good News Ambani! We have successfully dispatched your credit card.
In case we find troubles to deliver, we will keep you updated.
Features of your credit card
Other services of Bank
Updates 3
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17. Use Cases for Banking Feedbacks / Survey 4 www.bank.com
How is your experience with Coral Credit Card?
We hope you are enjoying coral credit card. Please spare 2 minutes of yours to help us serve you better 
I’m happy 
I’m Sad 
Feedbacks / Survey 4
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18. Use Cases for Banking Cross-sell | Up-sell 5 www.bank.com
Hi Ambani! We have pre-approved personal loan for you.
Avail in 30 Minutes! Let’s begin.
I want Personal Loan
May be later
Cross-sell | Up-sell 5
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19. Use Cases for Mutual Funds

20. Use Cases for Mutual Funds
Hi Sanjay, your SIP is due on 15th October
Renew Now
Click here to check out our custom Mutual fund investment calculator.
Calculate ROI Now
Need help in Completing your KYC Form, Call on or click below.
Complete Now
Investment Calculation 3
SIP renewal reminders 1
KYC Step drop-off 2
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21. 2 Days before the expiry of NFO
Use Cases for Mutual Funds (NFO)
Hi, based on your recent web activity here is an NFO, you would like to invest in.
Read Now
Last 2 days remaining for investing in this Tax Saving NFO
Check Out Now
NFO Campaign 1
Investment Calculation 2
2 Days before the expiry of NFO
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22. Use Cases for Securities

23. Use Cases for Securities
Sanjay, 50 percent discount on brokerage just for you.
Invest Now
Hi Sanjay! Adding 2000 shares in RIL might fetch you 12% returns
Add Now
Promotional Campaign 2
Stock Market Recommendations 1
Hi Sanjay, it’s been a long time since you last invested. Market has given 80 % returns in last 6 months
Invest Now
Re-Targeting based on Web Activity 3
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24. Use Cases for Securities
👍5 Best performing stocks that would have created wealth for you 👍
Read Now
Pick of the Week
[NALCO] – Potential Upside of [34.35]%
[RIL] – Potential Upside of [12]%
Click to Trade
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25. Use Cases for Insurance

26. Use Cases for Insurance
Renew Your Policy Now
Your Insurance Policy is expiring on 29 November Click Below to Renew Now!
Let me complete it now
Remind me in 1 day
Re-target Drop-outs 1
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27. Use Cases for Insurance
Hi Sanjay,
You are yet to utilize your FREE Full Health Checkup.
Click Here to Book an Appointment
Remind me in 2 days
Reminding Them to Utilize their Benefits 2
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28. Use Cases for Insurance
Sanjay: Claim Status Update for your Heath Insurance
You can check your claim by clicking below
Check Claim Status
Call Toll Free Number
Claim Status Update 3
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29. Experience the Netcore Smartech Demo, email us on“ “
Q/A
Experience the Netcore Smartech Demo, us on
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30. We will email the recording and slides to you soon “
Thank you for joining.
We will the recording and slides to you soon  “
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