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How to Drive Sales Leveraging YOUR Data
Michael Laning, Sales Engineer May 19, 2016
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Overview Using 1010data’s Consumer Insights Platform to make data driven decisions Review important data points Questions
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Review Sales by Item Identifying a brand that is weighing down the category
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Review Basket Segmentation What kind of promotion should I run?
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Review Affinity By Basket Avoiding simultaneous promotions
Possible End Cap location
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Review Inventory Trend By Item/Store
Correct allocation of store inventory for the promotion
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Review Promotion Insights Determining lift in sales
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Review Quick Facts Scorecard Did the promotion increase trips?
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Questions
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