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How to Drive Sales Leveraging YOUR Data

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Presentation on theme: "How to Drive Sales Leveraging YOUR Data"— Presentation transcript:

1 How to Drive Sales Leveraging YOUR Data
Michael Laning, Sales Engineer May 19, 2016

2 Overview Using 1010data’s Consumer Insights Platform to make data driven decisions Review important data points Questions

3 Review Sales by Item Identifying a brand that is weighing down the category

4 Review Basket Segmentation What kind of promotion should I run?

5 Review Affinity By Basket Avoiding simultaneous promotions
Possible End Cap location

6 Review Inventory Trend By Item/Store
Correct allocation of store inventory for the promotion

7 Review Promotion Insights Determining lift in sales

8 Review Quick Facts Scorecard Did the promotion increase trips?

9 Questions


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