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Explain ticketing and seating arrangements
SEM Explain ticketing and seating arrangements
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Festival / Lawn Seating
Festival or lawn seating is open seating arrangement in which spectators can sit anywhere they desire. The spectator generally pays less for the ticket and is not close to the stage or event, and usually the least expensive seat you can buy.
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General Admission Seats
General admission allows spectators to sit anywhere in a very specific area. General admission seats are usually offer seats on a first-come, first-serve basis, in limited sections of the arena or stadium. These seats tend to attract value-oriented spectators.
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Reserved Seating Reserved seating is often located within close range of the event and seats are assigned or numbered. When spectators purchase reserved-seat tickets, the facility holds specific seats for the spectators in certain sections of the facility.
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Luxury Boxes/ Suite Seats
Luxury boxes are often purchased by businesses for entertaining clients and have more amenities than other seating arrangements. Tickets for box or suite seats are the most expensive, have the best view.
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ADA Seating Accessible seats are spaces specifically designed for wheelchairs and include features such as an accessible approach, location at grade, clear floor space, and larger dimensions.
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Knowing Prices of Seat Types is Important
Sport/event marketers to be able to accurately explain ticketing and seating arrangements is to help customers obtain the type of seats they want at the price they want to pay.
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John Kruk "best seat in the house"
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Think of your favorite team’s stadium or arena,
Analyze its ticketing and seating accommodations. Prepare a graphic of the seating arrangements, and discuss their appropriateness for patrons and the event.
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