1. Association of Latino
Professionals For America

2. ALPFA ALPFA MONTHLY CALL Presidents, EVPs and Regional Directors
Wednesday, April 19, 2017
4:30 – 5:30 p.m. EDT
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3. ALPFA AGENDA Women of ALPFA Presentation Marketing Update
Information Privacy Discussion
Student Regional Symposiums
Chapter Related Updates
Chapter Board recruitment, retention, etc.
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4. ALPFA WOMEN OF ALPFA Ileana Musa Chair, ALPFA Corporate Advisory Board
Lynette Perez-Santos
Women of ALPFA SDC
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5. ALPFA MARKETING UPDATE Luis Vargas Chief Marketing Officer
Carlos Perez
Creative Director
Jacqueline Lopez
Marketing Coordinator
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6. SOCIAL MEDIA Training for Professional Chapters Leaders
Social Media Facebook and Twitter Basics [Webinar]
1 Hour [COMPLETED - 04/14] *** w/ Powerpoint + Recorded Link - Being Sent Today
UPCOMING SCHEDULE OF WEBINARS:
(2) Social Media 101 -​ Facebook and Twitter - Implementing ​the Basics – Demo (ScreenShare)
1 Hour [TO BE SCHEDULED - 04/28]
(3) Social Media Instagram and LinkedIn Basics [Webinar]
1 Hour  [TO BE SCHEDULED - 05/19]
(4) Social Media 101 - ​Instagram and LinkedIn - Implementing ​the Basics – Demo (ScreenShare)
1 Hour  [TO BE SCHEDULED - 06/02]
(5) Social Media - Advanced Strategies  
1 Hour [TO BE SCHEDULED - 06/23]
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7. ALPFA INFORMATION PRIVACY DISCUSSION Julio Carbonell CIO
Jonathan Cifuentes
IT Specialist
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8. ALPFA INFORMATION PRIVACY DISCUSSION ALPFA Privacy Policy
Link to Chapter Leader Confidentiality Agreement, etc.
Relevant excerpts for Chapter President’s call
Public...
Public users are not required to disclose any personal information in order to view most of the website content. ALPFA may gather some personal identifiable information when it is voluntarily submitted by the user. The types of information ALPFA might collect include, but are not limited to, your name, address, phone number, and/or postal address. This information is used for its intended purpose and to better serve the users. All personally identifiable information obtained from users is treated with great care in order to protect your privacy and security.
ALPFA collects the addresses of those who communicate with it via . ALPFA does not currently sell addresses to any third party. ALPFA collects information volunteered by users in relation to an online survey and/or website registrations. This information is kept confidential by ALPFA and is not used for purposes outside of the intent of the survey or registration form.
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9. Relevant excerpts for Chapter President’s call (cont’d)
ALPFA
INFORMATION PRIVACY DISCUSSION
Relevant excerpts for Chapter President’s call (cont’d)
Members…
ALPFA collects and stores in a private, secure database additional demographic information (including, but not limited, to: address, birth date, gender, employer, education, certifications, specializations) to better understand the profile of its membership and to tailor its ongoing activities, alliances, services, features, benefits, marketing, and/or informational material and website content. ALPFA may be asked to provide aggregate membership demographic data to existing and potential partners but the information provided to said partners will not contain any individual's data in a readily identifiable form and the data provided will be the aggregation of information from ALPFA’s entire membership nationally or from a particular chapter. You may review or modify information previously provided by accessing the My Profile page within the website.
Partners…
In addition to the content available to the Public, Partners may be granted access to certain confidential content (such as resumes, aggregate membership statistics, and/or aggregate website traffic and usage information). Partners will not be granted full, unlimited access to ALPFA's entire membership database. Such information, access, and use will conform to the privacy policy set forth above pertaining to all members.
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10. ALPFA STUDENT REGIONAL SYMPOSIUMS David Pena
President, Colleges and Universities
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11. ALPFA
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12. ALPFA
CHAPTER UPDATES
Migdalia Diaz
COO
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13. ALPFA
CHAPTER UPDATES
Updated Accounting Documents / Signatures required
Updated Rosters needed
Compliance Documents
Convention Reminder
Regional Strategic Partnerships Calls
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14. ALPFA CHAPTER BOARD MEMBER DISCUSSION Migdalia Diaz COO Alain Monroy
Phoenix Chapter President
Aracely Godinez
Seattle Chapter President
David Kopsch
Southeast Regional Director
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15. ALPFA Board Member Recruitment At events Posting on website
Inclusion in newsletter
Leveraging Social Media
What is working in your chapter?
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16. ALPFA Board Member Retention Managing Workload
- Aligning board member with position (skills alignment)
- Assessing structure of board/committees
- Leveraging tools (Slack, Project Management
products, HootSuite)
Board member development
What is working for your chapter?
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17. ALPFA Board Member Succession Planning
Identify chair for a committee/area lead as a natural successor
When to promote from within and when to get an outsider with a new perspective
What is working in your chapter?
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