1. Enhancing the impact of Research using Theatre and Digital Media Gillian Hundt, Claudette Bryanston and Isis Media Santé Theatre Warwick Warwick Medical School June 2016

2. Rationale for using theatre and digital media to enhance research impact
Peer reviewed papers have limited reach
Theatre can stimulate public debate and dialogue
Funders interested in impact, benefit, and public engagement with science
Provides material if well evaluated for impact case studies

4. Over a Decade of Collaboration
Academy and the Arts since 2005 as Santé Theatre Warwick
4 plays from different research projects
Isis Media collaboration on two plays:
Passing On
Cracked

6. Ways for utilising Applied Theatre –
Data Collection / Problem framing
Data Validation
Dissemination/Knowledge Transfer
Enhancing impact

7. SASPI Applied Theatre

8. Inside View ESRC research on dilemmas of prenatal genetic screening
Wellcome funded People Award.
Team - social scientists, media technologist, biochemist, midwife academic, theatre director and writer

9. Passing On – decision making in end of life care
Research – Interviews with bereaved relatives and health professionals in district hospital on pathways of end of life care
Play using verbatim text
Use of puppet to represent the dying person
Touring with post show discussions
Trailer for DVDs available working with Isis Media

10. Ethics
Data collected 6 years previously without ethics permission for use in play – applied for permission for play
Wrote to all interviewees re inclusion
Invited all interviewees to performances
Impact of the performance on audience

11. Evaluation
8 touring performances – Nottingham Birmingham, Warwick, London
237 post show evaluations from theatre practitioners, health professionals and carers and theatregoers
6 months follow up on with under 10 responses

12. Samples of Feedback Regular Theatregoers
“The puppet was very effective – moved like an elderly person. I found the piece difficult to watch because of a close link to a family situation. But I think this is good because it will be the case for many people and will raise awareness,”
“It encouraged me to want to talk about death more in my personal life and work,”

13. Samples of feedback Health professional NHS Manager
“The play would definitely be great to educate people (health professionals) on how to care for dying people and their families. The puppet was really realistic and the actors portrayed life really well.”
NHS Manager
“Very well acted and produced. The issues raised in the play and post show discussion were thought provoking and will make me consider these issues and where necessary ensure that these difficult questions and conversations are had in good time before death.”

14. Cracked
Developed from research on help seeking for psychosis (NIHR Enrich Programme Grant Singh et al)
Toured in the Midlands and Scotland
Digital Media outputs
Films on psychosis, documentary, play and post show discussion

15. Evaluation Data Set Evaluation forms after performances
Recorded post show discussions
Recorded Interviews with young people involved in the play and their peers after screening of the film (4 groups)
(Transcribed but not yet analysed)

16. Digital Resources from Isis Media with ESRC Impact Account Award
Trailers
Promotional Material for Cracked National Tour
Documentary
(approx. 25 minutes) about the ‘making of’ the play
What is Psychosis?
An accessible 5 minute film about psychosis
Cracked: The Play
A full, multi-camera recording of the play
Cracked: Q & A discussion

17. Metrics to June 2016 YouTube Twitter Facebook
Watch minutes = 3,136 minutes
Shares = 32
Views = 927
Twitter
369 followers with 4,805 impressions in last 28 days
Facebook
175 likes

19. What is required for this type of collaboration?
Trust and mutual respect
Funding - £50-70,000 per production
Time
Evaluation of impact

21. Emergent field – innovative practice for enhancing impact
Papers are cited and included in systematic reviews and edited books
Can strengthen research fellowships, project or programme grants in terms of impact and benefit
Evaluation of impact in terms of knowledge and behaviour remains challenging
Partnership and trust are key