1. Streamlined publishing through the cloud with HTML5

2. Agenda Introduction The Problem Technology Enablers
In Practice – Case Studies
The Future – Embedding, Analytics, IoT…

3. What we see
We consistently see operations that are still experiencing many of the following pain points:
Multiple versions stored in many varying formats
Editors juggling various editions and versions in a non template-driven environment
Editors concentrating on layout instead of content
Delays in reaching target audiences
Little or no automation in the publishing life-cycle

4. More PainPoints
Staggered timelines depending on type of output (operating systems and versions, device types, app store approvals)
Re-inventing the wheel for each type of output
no extensibility for future marketing opportunities and publishing demands
no proven quality assurance.

5. Patterns
Longstanding print-based publishing workflow with fragmented and slow delivery channels.
Static delivery formats with downloads – loss of control in compliance scenarios.
As soon as you want to do something that’s complex – you tend to take a path of bespoke website development as opposed to just piping content through to a an application service with a high degree of control.
No easy go-to solution on the delivery or user experience side.

6. Call for Enablers
Today’s technology should make it a far simpler and faster.
What is the cost of your current publishing stream and what is the opportunity cost if you can’t move quickly on content changes?
With current technology, you have the opportunity to cut costs and turn your content into a revenue earner.
What are your barriers to achieving this?

7. HTML5
HTML5 as a markup language in its own right (no longer SGML-dependent) to support ease of implementation
New structural elements akin to XML, an important building block for end to end automation
Simple tags for rich media elements video and audio
New input element types to support better interactivity
Custom Data attributes to enable sophisticated application behavior in a web browser
HTML5 - turning the web browser into a platform

9. Cloud Computing and SaaS
Global Scalability, shared cost
Difference between an application service and an HTML5 file
Approachability – experimenting with low commitment
Directing focus of tech solutions on the audience and outcomes

10. Modern Application Development
Web Apps, Progressive
Continuous Integration
API First

11. Putting it All Together
Solutions – a progressive web app hosted in the Cloud and how it addresses the problem.
Features that make this compelling – bringing documents alive and falling away to allow content to be the star.

15. Case Studies Legal – Australian Law Firm Education - Class2Digital
Engineering – a new Modular Construction Code for a global audience

19. A compelling future
Embedding your technical documents anywhere you like – CRM
Analytics – Elevating tech docs to contribute directly to product development.
IoT – Now that your humble tech doc is web-enabled 24 * 7, merge this with real-time data.

20. THANK YOU