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Motivational Concepts
Unit 8A Introduction
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Why do people go to college?
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1. Maslow’s Hierarchy
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2. Instincts and Evolutionary Psychology
Instinct (fixed pattern) Instincts in animals Instincts in humans
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3. Drives and Incentives Drive-reduction theory Homeostasis Need Drive
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Drives and Incentives Drive-reduction theory Homeostasis Need Drive
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Drives and Incentives Drive-reduction theory Homeostasis Need Drive
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Drives and Incentives Incentive Positive and negative
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4. Optimum Arousal Arousal Optimum level of arousal
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