1. Tennessee Breastfeeding Promotion and Support Strategic Map: 2016-2018
03/07/2017
Increase breastfeeding initiation, duration, and exclusivity and improve health in Tennessee
Convene the Tennessee Breastfeeding Steering Committee
Engage and educate communities
Provide education and support to healthcare providers
Support development of/ access to lactation support
Develop committees to work specific issues
Standardized BF fact sheet for prenatal use
Promote state and federal laws regarding breastfeeding
Standardized
education for providers to increase confidence
Access/coverage for IBCLC services for all moms
How about a state coordinator?
Create multilingual resources
Develop policy briefs to share relevant breastfeeding information with policymakers
Encourage all RNs/OBs/Peds to take the 20 hr breastfeeding course
Peer counselor and IBCLC in every health department
Identify funding/grants for BF projects
Public education (PSA, billboards, schools)
Create recognition for hospitals, workplaces, other sites to recognize breastfeeding promotion/support
Focus on consistent messaging and training of all health professionals
Telemedicine
Quarterly meetings for the group
Involve Others: Churches
Father/male
Involve community members to promote the “BF Welcome Here” campaign
Meet with Peds/OBs every 2 months to review new evidence (teach, support, etc)
Offer financial support to incentivize more IBCLCs
List of organizations involved and contact persons
Enhance media/social media efforts to normalize breastfeeding
Engage workplaces in supporting breastfeeding mothers
Increase access and utilization of prenatal education
Home visiting services with IBCLC option/funding
Regular communication re: benchmarks, successes, progress re: all stakeholders involved
Raise awareness of community resources for BF support for moms
Create recognition for hospitals, workplaces, other sites to recognize breastfeeding promotion/support
Work with local coalitions to assist with plan to mentor future CLC/IBCLCs
Coordinate and align with statewide efforts
Support hospitals to move towards Baby-Friendly designation
Systems change for hospital discharge and follow-up
Listserv to bounce off ideas
Understand and address provider “push back”
Discuss impact of IBCLC licensure in TN—participate in process
Buy-in from stakeholders across many areas
Collect, Evaluate
and Visualize
Breastfeeding Data
Ask: “Who is Missing”? Ask: “Why”?
Listen
Develop outcome measures to track progress
Create breastfeeding data repository (identify data sources)
Prepare state map of IBCLCs and CLCs
Increase diversity of this group
Work collaboratively and celebrate success
Localize solutions
Communicate effectively (to group & broader audience)
Engage others/be inclusive
Take action/empower others to act
Deliberately address disparities