1. Snares, Sticks and Sales—Drum Up New Customers
Presented by the
Percussion Marketing Council (PMC)

3. Session panelists – PMC co-executive and advisory board members:
Moderator Billy Cuthrell – PMC Advisory Board Member/Owner of Progressive Music Center (NC)
Chris White – PMC Member/White House of Music (WI)
Vincent Nemeth – PMC Member/U Rock Music Center (PA)

4. Free Drum Lessons Tent Great for store events
Available for consumer outreach events
PMC provides tent and step-by step instructions

6. Percussion in the Schools
PMC provides talent and handout materials
Dealer needs to coordinate with school
PMC can be helpful in negotiating in-school events

8. School curriculum free to teachers
ROR offers in-depth teacher workshops with credit
Dealers can support these schools by offering ROR instruments

10. International Drum Month “Got Sticks” promotion
Specifically designed to drive traffic into stores
PMC offers free pair of sticks and instructional material
Must be validated by retailer

12. Session Summary
What are the three programs available all year long?
What happens in November?
How much do the materials and guidance cost from PMC?
FREE

13. Thank you! Please visit for more info.