1. Aaron Tay Senior Librarian National University of Singapore Libraries
Starting research from outside the library homepage, an analysis of user behavior from an academic library.
Aaron Tay
Senior Librarian
National University of Singapore Libraries
@aarontay

2. Discovery happens Lorcan Dempsey, OCLC 2007

3. “Assume that discovery happens elsewhere, and focus on fulfillment ” Tony Hirst, Open University

4. “Your OPAC sucks” - Karen G. Schneider (2006)

5. http://www.slideshare.net/daveyp/opac-20-and- beyond

6. “After all, you can put lipstick on a pig, but it's still very much a pig.” Roy Tennant -- 2005 

9. Ithaka S+R Releases US Faculty Survey 2012

10. “The perceived decline in the role of the library catalog noted in previous cycles of this survey has been arrested and even modestly reversed, driven perhaps to some degree by significant strategic
shifts in library discovery tools and services.” - Ithaka US Faculty Survey 2012

12. Innovative Interfaces - Encore
Main search tools
Innovative Interfaces - Encore
Serialssolutions’- Summon

13. Google -> Journal -> Library -> Journal
Google/Google Scholar
Hit paywall
Go back to library page
Finally get article

14. Providing access when beginning outside library homepage
#1 Proxy bookmarklet – 2008

15. What is proxy bookmarklet?
Piece of javascript in bookmark that will append the ezproxy stem to any URL
Gives access to full-text via libraries subscriptions

17. Offered by …..

18. Usage is high Why? No alternative method to access fulltext until 2013
No ip-authenication in-campus
Heavy promotion from librarians since 2009

19. Engineering Information Literacy class

21. Installation guide is most popular guide

22. #3 Most popular FAQ

23. Enhance the proxy bookmarklet with Google analytics

24. http://musingsaboutlibrarianship. blogspot
proved-proxy-bookmarklet.html

25. We love Google analytics

26. Usage of bookmarklet over 12 months

27. Ezproxy initial logins per session

28. June 2012 – June 2013

29. #1 Pubmed

30. #2 Google Scholar

31. #3 Google

32. #4 Portal

33. Non-academic sources #9
#10

34. Significant changes in Jan ) Summon – Dec ) Google Scholar library links - program - Jan ) PubMed Linkout Local – Jan 2013

35. Summon as default search – Dec 2012

36. Google Scholar Library Links programme– Jan 2013

37. Pubmed linkout local– Jan 2013

38. Question
1. Did this reduce usage of bookmarklet?

39. Bookmarklet Usage as % of library searches
Unique visitors
July Sept 2012
Oct 2012-Dec 2012
Jan Mar 2013
April June 2013
Proxy bookmarklet
20,256
32,312
29,542
22,230
Encore
72,545
54,674
7,280
4,420
Summon
5,295
13,122
62,634
45,386
% of search systems
26%
47.7%
42.3%
44.6%

40. After 3 months of adding link resolver in 2013
Link resolvers are rising…
After 3 months of adding link resolver in 2013

41. Implications
The default library search is still important but we should not neglect teaching users to access from outside the website

43. Google vs library search
10/10/adding-your-library-catalogue-results.html

44. http://www. libereurope
unthinkable-a-library-without-a-catalogue- reconsidering-the-future-of-discovery-to

45. Location and fulfillment
Location and fulfillment. If "discovery happens elsewhere" it is important for the library to be able to provide its users with location and fulfillment services which somehow connect to that discovery experience
ways-looking-libraries-discovery-and-catalog- scale-workflow-attention

46. Teach multiple options
Search
From Library page
Make library search accessible off site
Toolbar, browser plugin
Mobile apps
Forward to libraries wikipedia
Support delivery options from external search systems etc
Link resolver (e.g Google Scholar, Mendeley)
Worldcat registry. OCLC holdings

47. Easier access to search from offsite

48. Wikipedia – Forward to Libraries

49. Support fulfillment

50. Cambridge Library toolbox

52. Remember to market!