1. Prepared by: Amirah Che Ayub
EVENT MANAGEMENT BHM Credit Hours
INTRODUCTION OF EVENT
Prepared by:
Amirah Che Ayub

2. The Impact of Events Social and cultural impacts Political impacts
Environmental impacts
Tourism and economic impacts

3. Social Impacts Benefits: Disadvantages: Shared experience
Revitalizations of traditions
Building of community pride
Validation of community groups
Increased community participation
Introduction of new and challenging ideas
Expansion of cultural perspective
Disadvantages:
Community alienation
Manipulation of community
Negative community Image
Bad behavior
Substance abuse
Loss of amenity

4. Political Impacts Benefits: Disadvantages: International prestige
Improved profile
Promotion of investment
Social cohesion
Development of administrative skills
Disadvantages:
Risk of event failure
Misallocation of funds
Lack of accountability
Propaganda
Loss of community ownership and control

5. Environmental impacts
Disadvantages:
Environmental damage
Pollution
Destruction of heritage
Negative community Image
Noise disturbance
Traffic congestion
Benefits:
Showcasing of the environment
Provision of models for best practice
Increased environmental awareness
Infrastructure legacy
Improved transport and communications
Urban transformation and renewal

6. Tourism and Economic Impact
Disadvantages:
Community resistance to tourism
Loss of authenticity
Damage to reputation
Exploitation
Inflated prices
Opportunity costs
Financial mismanagement
Financial loss
Benefits:
New Jobs
High Commerical activities
New business opportunities
Increase tax and incomes
Destinational promotion and increased tourist visits
Extended length of stay
Increase productivity

7. DISCUSSION QUESTIONS
Define event and special event. Provide two (2) examples each.
Discuss the positive impacts of event towards environment.
Discuss the negative impacts of event towards social among communities.